— Live music events and special savings mark the opening of GC Louisville Superstore —

— Store features nation’s first on-site Guitar Center Studios, a cutting-edge studio and resource for musicians of all abilities—

WESTLAKE VILLAGE, CA, February 7, 2011 — At 7:00 p.m. on January 27, 2011, Guitar Center launched a new retail location at 4600 Shelbyville Road in Louisville, Kentucky, kicking off a weekend-long grand opening celebration. The 17,500-square-foot superstore’s opening has brought unprecedented product selection and opportunities to artists in the area, along with the unparalleled knowledge and experience of the store’s dedicated staff. Guitar Center Louisville also features GC Studios, the retailer’s first embedded lesson and rehearsal facility. To celebrate the opening, the Grand Opening Weekend featured exclusive savings, including guitar and drum essentials at up to 89% off list price, gear giveaways and free events tailored to local musicians.

Guitar Center’s plans for the Louisville location go well beyond offering the biggest selection at the best prices. For the first time in Guitar Center history, the Louisville location features an in-house, state-of-the-art lesson and rehearsal facility called Guitar Center Studios, which will create unrivaled opportunities for Louisville musicians of all ages and skill levels. Guitar Center Studios will provide music lessons for all skill levels, from beginner to advanced, featuring certified instructors providing a world-class curriculum, as well as one-on-one Pro Tools, Logic Pro and GarageBand courses. Rehearsal spaces will be fully equipped with the latest backline gear, and musicians will have access to a digital recording of their rehearsal sessions. Guitar Center Studios will serve the Louisville area as the most modern and affordable lessons and rehearsals facility in the city. The store also features GC Garage, offering on-site guitar repair services. more