Archive for January 6th, 2012

Middle Atlantic Expands Offering with Wiremold AV Products

Middle Atlantic Products is proud to announce that it has expanded its product offering to include Wiremold® solutions from Legrand, the industry’s largest selection of end-to-end wire and cable management and pathway products. With an emphasis on increasing value to its integrator partners, Middle Atlantic’s goal is to help streamline the specifying, ordering and shipment of electronics system support products.

Building on its commitment to ship quickly from its warehouse locations throughout the US and Canada, Middle Atlantic will now stock Wiremold product families ideal for AV applications, including Floor Boxes, Poke-Thrus, and Overfloor and Surface raceways. The company will also offer ordering and support capabilities for Wiremold Vista Columns.

The company has also expanded its capabilities to offer full customer and sales support for the Wiremold product lines, providing a single source for infrastructure needs – the products that provide the framework for supporting and protecting AV systems. The AV consultant and installer community will benefit from one sales contact to help select and specify products for their projects, one number to call for customer service and tech support across all product lines and a single shipment including Middle Atlantic and Wiremold products.

“The success of our customers remains our primary focus,” said Mike Baker, President of Middle Atlantic. “Anchoring the Commercial AV Division of Legrand is opening up many exciting opportunities to continue supporting our installing partners in new and diverse ways. The availability of Wiremold solutions is our first step of many towards becoming an infrastructure company that delivers innovative products and exceptional support like no other.”

For technical specifications and in-depth information about Middle Atlantic Products, please click to www.middleatlantic.com or call 1.800.266.7225.

Waves Consumer Electronics Division Appoints Clyne Media to Lead International Public Relations Initiatives

— Clyne Media’s relationship with Waves increases in scope —

KNOXVILLE, TN, January 4, 2012 — The Consumer Electronics Division of Waves Audio, the industry leader in professional audio digital signal processing technologies and recipient of a 2011 Technical GRAMMY® award, announces the appointment of Nashville- and New York-based firm Clyne Media, Inc. to handle its international public relations efforts, effective immediately. The two organizations already have a close working relationship, as for several years, Clyne Media has handled Waves’ PR in the professional market sector. The announcement was made by Tomer Elbaz, General Manager, Waves Audio Consumer Electronics Division, and further underscores Waves’ ongoing expansion into the consumer electronics marketplace.

“We are pleased to be working with Clyne Media on an expanded basis,” stated Elbaz. “We have been working with them for years with our professional products, and as our involvement in consumer electronics is expanding, it makes perfect sense that Clyne Media should make this journey with us. Robbie Clyne and his team have the right expertise, experience and attention to detail to get the job done. They continue to be an enormous asset for our company, and expanding their duties into the consumer market is a natural step forward for Waves and Clyne Media.”

Clyne Media is one of the industry’s premier specialized marketing communications/media relations agencies, serving the needs of leaders in the high-technology electronics and entertainment market sector and related industries. Continuing its stateside duties, additionally the company will now pursue new international editorial opportunities on behalf of Waves and help focus public relations efforts with industry editors and independent journalists worldwide.

Agency President/CEO Robert Clyne will handle the account management, working closely with Tomer Elbaz and Yuval Weinreb, Waves International Sales Manager, while dedicated Clyne Media staff will cover media relations, technical writing, editing and other marketing communications initiatives.

“We are very excited to be again expanding our relationship with Waves,” Robert Clyne commented. “They have shown time and time again to be an unparalleled innovator in their markets, and as their business grows and expands into other areas, we are proud to explore media opportunities on their behalf. Our partnership over the years has been very fruitful, and this transition to Clyne Media’s new role will be very smooth. We look forward to all the great things we can accomplish together.”

For more information, please visit www.maxx.com.

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