Archive for February 15th, 2012

Antelope Audio’s Zodiac DACs with iPad Control Bring Extra Level of Convenience and Performance to Audiophiles and Music Lovers

Santa Monica, February 15, 2012 — Antelope Audio’s Zodiac D/A converters are now compatible with iPad, allowing music lovers to enjoy pristine audio of up to 384 kHz, played and controlled from their iPad through the Zodiac DAC.

It is easy to connect and operate. Simply plug an Apple(R) Camera Connection Kit jack into the iPad and then plug in a USB cable to the Zodiac DAC – that’s it. The devices are connected. Then swiftly tap the Music App on the iPad and play the track.

“The compatibility between Zodiac DACs and iPad makes it easier than ever to enjoy high-resolution music from just about any location,” commented Marcel James, Director of Sales and Marketing, Antelope Audio, USA. “As the market evolves and adapts to smaller multifunctional devices — such as the iPad — we want to ensure that we are able to help deliver the highest possible audio quality to all music lovers. We are proud we are giving the people the opportunity to experience the pleasure of pristine audio with just a simple set up of a PC, MAC and now even iPad.”

The Zodiac DACs are compatible with iPads running the latest operating system (e.g. 5.0.1 or later). The DACs support files up to 384 kHz and FLAC files through FLAC player up to 192 kHz.

Short video demonstrating the plug & play functionality of iPad and Zodiac DACs is available here or paste http://bit.ly/zYbAl0 into your browser.

About Zodiac Gold 384 kHz D/A Converter
The Antelope Audio Zodiac Gold is a sophisticated and powerful DAC, Pre-Amp and Headphone Amp engineered to deliver pristine audio with keenly articulated pitch and a spectacular soundstage. The DAC received the prestigious Audio Excellence Award 2012, Tokyo, Japan. The unique sound of Zodiac D/A converters is based on Antelope’s Oven Controlled Oscillator and 64-bit clocking technology used by the world’s top audio engineers. Zodiac Gold DAC is among the very few on the market with 384 kHz audio streaming capability thanks to the custom designed USB controller chip that streams digital audio up to 480 Mbits. A dual-stage headphone driver architecture unveils every sonic detail, while the relay based volume control assures superb stereo imaging at any listening level.

GUITAR CENTER, THE NATION’S LARGEST INSTRUMENT RETAILER, OPENS NEW STORE LOCATION IN EMERYVILLE, CALIFORNIA

— Guitar Center’s new Emeryville location features on-site lessons and guitar repair services —

Westlake Village, CA (February 15, 2012) – On February 2, 2012, Guitar Center opened its newest retail location, Guitar Center Emeryville, at 5925 Shellmound St., Emeryville, California, 94608. The Emeryville location replaces Guitar Center’s store in El Cerrito, and now offers customers in the Bay Area an even wider selection of products and services. Guitar Center Emeryville’s grand opening introduced customers to a vast selection of products and a dedicated staff with unparalleled musical knowledge and experience. To celebrate the store opening, Guitar Center hosted a Grand Opening Weekend celebration (Feb. 2-5) featuring exclusive savings, gear giveaways and free events catered to local musicians. The grand opening events also included free performances throughout the weekend.

Guitar Center’s newest Northern California location features showrooms equipped with the latest products for musicians – from guitars, amplifiers, percussion instruments and keyboards to live sound, DJ, lighting and recording equipment. In addition to the special Grand Opening Weekend programming, shoppers who came out early also enjoyed exclusive savings throughout opening weekend, including deals on guitar and drum essentials.

The new store also features Guitar Center Studios, Guitar Center’s state-of-the-art destination that offers music education, professional rehearsal studios and certified Pro Tools and Logic training. Guitar Center Emeryville additionally includes GC Garage, Guitar Center’s on-site guitar repair service. Musicians were able to try out the GC Garage for free on Grand Opening night, with any guitar purchased, and those customers also received a free, 22-point personalized set-up.

As part of Guitar Center’s initiatives designed to educate and inspire artists nationwide, Guitar Center Emeryville offers unique opportunities for musicians to craft their skills, maintain their instruments and experience many other aspects of the music industry first-hand. Musicians interested in learning about the industry are able to come to the store to interact with and pick the brains of several industry leaders. Free “Recording Made Easy” classes are conducted every Saturday from 10:00 to 11:00 am. Emeryville shoppers are also able to enjoy Guitar Center’s new multi-channel “endless aisle,” which includes multiple combinations of product options to conveniently choose from. Not only does the “endless aisle” include Emeryville inventory, but it also provides easy access to $400 million in new and used inventory located in hundreds of stores and warehouses across the nation. Customers have the ability to combine a variety of in-store, online and phone options to purchase music equipment from anywhere they may be, allowing for a personalized and convenient shopping experience.

In addition to special programs at the new Emeryville store, Guitar Center offers nationwide programs designed to spearhead creativity and highlight the nation’s most promising undiscovered talent. Emeryville residents will now be able to participate in these ongoing national events from their hometown:

Guitar Center On-Stage is an annual competition that provides unsigned artists the chance to open for established artists such as Motley Crue, KISS and Jane’s Addiction.

Guitar Center Singer-Songwriter is an artist discovery program that aims to find the nation’s best unsigned singer-songwriter. The winner receives a career-altering prize package including recording three songs with accomplished GRAMMY® Award-winning Producer John Shanks, recording time at the state-of-the-art Brooklyn-based Converse Rubber Tracks studio and $10,000 cash. The grand finale takes place in Los Angeles on Feb. 18.

Guitar Center’s King of the Blues is a nationwide amateur guitar skills competition with the goal of finding the next great undiscovered blues guitar player. This year’s winner, Jonathon “Boogie” Long, performed alongside GRAMMY-winning guitarist Warren Haynes at the Grand Finals in LA, and won an incredible prize package valued at over $50,000.

Guitar Center’s Drum-Off, entering its 24th year, is the nationwide search for the next great undiscovered drummer. Drummers from across the nation compete in the world’s largest drum competition, vying for thousands of dollars in prizes and the coveted title of Guitar Center’s Drum-Off Champion. The grand prize package is valued at nearly $50,000.

Guitar Center Emeryville is open seven days a week. Store hours are 10 a.m. to 9 p.m. Monday through Friday, 10 a.m. to 7 p.m. Saturday and 11 a.m. to 6 p.m. Sunday. Guitar Center Studio hours are 10 a.m. to midnight Monday through Saturday and 11 a.m. to 10 p.m. Sunday.

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Guitar Center Professional Makes Moves for Continued Growth in 2012

— After a strong 10th-anniversary year in 2011, GC Pro is poised for further expansion and enhanced customer services in the coming year —

WESTLAKE VILLAGE, CA, February 14, 2012 — Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, is proud to have capped off a strong 2011, its banner 10th-anniversary year, with a number of initiatives that position GC Pro for further growth in 2012.

“GC Pro had a fabulous 2011,” stated GC Pro Vice President Rick Plushner. “We performed above expectations with greater than 30% growth over 2010 – the biggest one-year jump we’ve had in our history. We’re proud of our success and our growing reputation in the industry. In 2012, we are focusing on reinforcing our infrastructure in an effort to provide the best possible customer service, as well as increasing our sales force.”

A number of recent hires reflect this emphasis on customer service and sales. The following sales personnel have been added to their respective GC Pro locations:

Jason Block Atlanta, Georgia
Adam Muraski Brookfield, Wisconsin
Chris Hodkins Denver, Colorado
Ricardo Jimenez Hallandale, Florida
David Touloumian Hollywood, California
Michael Merrill Houston, Texas
Eric Kreuzer Nashville, Tennessee
Javier Willis San Diego (La Mesa), California
Nic De La Riva San Francisco, California
Maryam Haddad Seattle, Washington

Aside from that, these logistics coordinators have been appointed, to help GC Pro fulfill orders, optimize efficiency and expedite delivery to ensure customer satisfaction.

Dwayne Wright Dallas, Texas
Martina Mehta Hallandale, Florida
Nick Zamora Houston, Texas
John Maxson Indianapolis, Indiana
Karla Kennedy Manhattan, New York

“Several offices now have three-person teams improving our ability to spend more time consulting and fulfilling customer orders,” noted Plushner. “The Logistics Coordinators are a significant addition. Once a sales engineer develops specifications and provides consultations for a client, the Logistics Coordinator plays an integral role in ordering the products – whether from a surrounding Guitar Center store, our distribution center or a special order from vendors – and then tracks the order and coordinates delivery. Getting orders right and delivering on time, every time, is what our clients have come to expect from GC Pro, and the Logistics Coordinators serve to strengthen customer service and satisfaction.”

The Dallas location hosts one of the teams benefiting from a recently appointed Logistics Coordinator. Jeff McDaniel, Senior Account Manager based out of Dallas, notes, “Dwayne [Wright, Logistics Coordinator] joined us starting January 1, and it has made a huge impact in the way we do business. We already had a great workflow and relationship with our clients, but with a Logistics Coordinator, we are able to keep things running just that much more smoothly, fully serving our clients to an even greater extent. And Dwayne is a great fit – he is super-nice, well-connected and great with customers.” Wright notes, “This is a great office with a really cool vibe, and I’m proud to join the team. I am looking forward to a big year for me and for GC Pro. I think the new team infrastructure puts us in a position to maximize all of our tools and help customers get to the next level. Already we can see and feel things going the right way. It’s all positive.” Rounding out the Dallas team is Account Manager Kevin Deal, a recent transplant from the Plano location. He states, “It is a pleasure to be working with such an outstanding team here in Dallas. 2012 is going to be an excellent year for our office, and I’m proud to be a significant part of moving us forward for years to come.”

GC Pro is also expanding its Technical Services operation. In 2011, GC Pro opened a Technical Services office in the Hollywood location, and in April 2012 a new office in Nashville will open, with a dedicated GC Pro Technician, providing services direct from the Nashville GC Pro location, building up custom CTO Mac systems for turnkey recording purposes in installation in the Nashville area.

Additionally, GC Pro is establishing a national headquarters based out of the Hollywood location, including offices for GC Pro executive staff, technical services and sales. This location will also be equipped to host vendor and customer meetings, as well as an upgraded pro audio demonstration facility. Plushner stated, “We already have an excellent demo facility, but we’re going to be improving upon that and making it truly a world-class working recording studio where people can come and see the gear that we recommend. We’re very excited about seeing that in action, and we hope our customers are too. With our expanding staff and enhanced services, we are refining what we do well, and that is customer relations, and that will lead to another strong year for GC Pro and our customers, both new and returning.”

For more information, please visit www.gcpro.com .

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