Archive for May 2nd, 2012

Sennheiser Appoints Alexander Schek Vice President Sales, Latin America

Old Lyme, CT – May 2, 2012: Audio specialist Sennheiser announced that Alexander Schek has been promoted to vice president sales, Latin America, effective immediately. In his new position, Schek will be responsible for Sennheiser’s sales strategy across each of its business lines, as well as managing the company’s area sales managers within the Latin American region. He will report directly to Markus Warlitz, general manager, Latin America.

Schek began his career with Sennheiser in 2009 as area sales manager for Central America and the Caribbean, where he was responsible for managing Sennheiser’s business across each of its divisions. In this role, he was very successful in increasing the overall distribution of Sennheiser products across Central America. As Vice President Sales, Latin America, Schek replaces Oliver Baumann who left Sennheiser in March.

“As one of the fastest growing economies in the world, the Latin American region represents a very important part of Sennheiser’s international growth strategy,” commented Markus Warlitz. “During his tenure at Sennheiser, Alexander has achieved remarkable sales performance while also possessing drive to take our business to the next level in Latin America. I congratulate him on this well deserved promotion.”

A German citizen who grew up in Brazil and Chile, Schek has an acute understanding of the Latin American market and business culture in addition to over a decade of executive level sales experience in the Consumer Electronics and Audio Industry. He holds a degree in Marketing from the University de las Américas, Santiago de Chile. Alexander is located in Miami, FL and will travel to the Latin American region on a frequent basis.

Sistema Globo de Radio Installs NETIA Radio-Assist(TM) 8 to Streamline News Production Across Its Four Largest Brazilian Stations

CLARET, France — May 2, 2012 — NETIA, a leading software manufacturer of media asset management and radio automation solutions, today announced that Sistema Globo de Radio – SGR is installing the Radio-Assist(TM) 8 suite of digital audio automation software across its facilities in Rio de Janeiro, Sao Paulo, Brasilia, and Belo Horizonte to simplify and streamline radio production operations from end to end.

“We needed a software solution that would enable us to schedule and play out programming from studios, exchange content among multiple sites, and archive content — all while interfacing with existing systems in a very heterogeneous environment,” said Marco Tulio Nascimento, technology manager for SGR. “NETIA’s Radio-Assist 8 offered us all of these capabilities, integrating smoothly into our operations to support staff throughout the production and playout workflow.”

The four SGR sites at which Radio-Assist 8 is being installed are responsible for the broadcast of programs on Radio Globo (talk show), Globo FM (Web), Beat98 (pop music), BH FM (pop music), and CBN (all news), a network of stations that reaches more than 30 cities across Brazil. Integrated with SGR’s existing iNEWS newsroom system through a MOS protocol, Radio-Assist 8 will make it simple for journalists to work on a story, incorporating any news from Avid software, rewriting it, adding sound from the Radio-Assist 8 database, and then organizing the content to be broadcast.

All four sites will be interconnected, with the ability to share content. As a result, journalists working simultaneously can exchange media in a more collaborative production process. Across SGR operations, 250 workstations will be equipped with the NETIA Radio-Assist 8 software. The software has been adapted by NETIA to meet SGR’s cultural and linguistic requirements with a special focus on customizing the database structure. The Radio-Assist 8 GUI has been translated into Portuguese, and local training for staff in Brazil also is in Portuguese.

“Sistema Globo de Radio is among Latin America’s leading broadcasters, and the company’s installation of the Radio-Assist 8 suite marks a significant step for us in Brazil and the region as a whole,” said Stéphane Lefebvre, NETIA sales manager for Latin America. “Upon completion of this installation, SGR will be able to leverage all of its resources far more effectively in bringing quality programming to listeners.”

Further information about NETIA and the company’s products is available at www.netia.com.

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About NETIA
NETIA, a GlobeCast company, is a leading provider of software solutions that enable efficient management and delivery of content to today’s full array of media platforms. Relied on by more than 10,000 users in 200 installations in more than 40 countries, NETIA solutions allow content producers and owners to manage content from ingest to delivery, targeting multiplatform outlets including the Internet, VOD, IPTV services, and mobile devices.

NETIA provides content management solutions to major radio and television brands and multimedia groups around the world, and recent wins have made the company a significant new player in the telco market as well. Clients include BSkyB, RAI Italy, RTL, Radio Globo, Radio Riyadh, France Telecom/Orange, RTM Malaysia, Mediacorp Singapore, Radio France, the Associated Press, France Televisions, and L’Équipe 24/24. NETIA has its headquarters in France, with offices in the United States, Paris, Rome, and Singapore, in addition to a global network of professional distribution partners.

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