WTLW-TV Modernizes With Myers

WESTERN OHIO’S CHRISTIAN TELEVISION INSTALLS PROTRACK TV FOR SALES & TRAFFIC MANAGEMENT

Northampton, MA – Myers Information Systems – a long-standing developer of broadcast traffic, business, and content management software – today announced a successful integration of the company’s flagship ProTrack TV product for Lima, OH-based Christian broadcaster WTLW-TV. The Myers suite also provides support to the West Ohio Sports Net (WOSN), an affiliated community outreach sports channel.

“Our previous traffic software was installed in 1992,” said WTLW/WOSN traffic manager Kelli Getz. “We needed to upgrade [and] researched several companies, finally narrowing it down to Myers and one other. After going through the ProTrack demo, we felt Myers was the right one for our needs, not only because of their software – including the daily server back-up option so we can remain operational in the event of a catastrophe – but also Myers’ reliability and 24-hour tech support.” On-site training meant extra long days for station staff, “but it was well worth it … all our questions were answered and the material was presented in an understandable manner; with ProTrack, we’ll get better, more timely sales reports so our people can use their time more effectively.”

“We are extremely pleased to welcome WTLW and WOSN to our growing client family,” said Crist Myers, company CEO and president. “ProTrack’s features and functionality are well suited to manage broadcast content and business workflows, whether for a public, religious or commercial station.”

Myers’ highly regarded flagship suite, ProTrack, is available in both radio and television editions. It offers comprehensive scheduling and business management for individual, multichannel and multi-station facilities. Actively used by more than 226 media outlets, supporting more than 1,300 channels, ProTrack provides a high-level of structure and scalability, without sacrificing flexibility, for today’s rapidly evolving media environments.

ABOUT MYERS INFORMATION SYSTEMS
Myers Information Systems, Inc. has been developing broadcast management software since 1989. The Company provides technology and services for television, radio and other digital media providers designed to improve every aspect of their operations, from contracting to invoicing, media management to scheduling, and from trafficking to reconciliation. For more information, please visit: www.myersinfosys.com

ABOUT WTLW and WOSN
On-air since 1982, Lima, OH-based WTLW exists to affect a Christian influence on society through a well-rounded selection of programs. WOSN, a community outreach of WTLW launched in 2010, is a regional sports network dedicated to encouraging the spiritual, physical and character development of student athletes. For further information, please visit: www.wtlw.com and www.wosn.tv

Myers Information Systems contact: Crist Myers
+1-413-585-9820 / sales@myersinfosys.com

Press contact: Desert Moon Communications / Harriet Diener
+1-845-512-8283 / harriet@desertmooncomm.com

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