Archive for April 23rd, 2013

Genelec 8040A and 8050A Monitors Help Key Code Media Bring It All Together for Univision

— Latino broadcasting giant Univision consolidates radio facilities as it converges traditional media with live streaming, and Genelec monitors provide the sonic superiority that systems designer/integrator
Key Code Media demanded —

NATICK, MA, April 22, 2013 — As part of a strategic consolidation of its radio and television properties and facilities, Spanish-language broadcaster Univision, which has the largest audience of Spanish-language television viewers in the world, is in the process of relocating several of its California-based radio and television stations into a new facility in the Westchester neighborhood of Los Angeles, where 23 new radio studios will also be equipped to live-stream their broadcast content. And each of these production studios will be fitted with 8040A and 8050A Bi-Amplified Loudspeaker Systems from Genelec, the world’s longstanding pioneer in active monitoring. The project will be completed later this year.

“This is a huge undertaking and it needed to have the right equipment at every level,” states Tony Arratia, Account Executive for Broadcast Sales at Key Code Media, an industry leader for turnkey systems for customers in a wide range of entertainment, broadcast, corporate, educational and government production facilities, and which did the end-to-end design, consulting, engineering and integration of the new Univision facility. “Key Code Media is proud to be a dealer for many leading manufacturers of broadcast technologies, and Univision had access to virtually any kind of monitor speaker solution available. When it came to monitors for all of these new radio studios, they chose Genelec.”

Arratia says it was a combination of Genelec’s “sonic superiority,” and the fact that Genelecs and their custom mounting hardware systems made the final installations look seamless and pleasing, that won Univision’s executives and engineers over. “They did a sound test and the 8040A and 8050A speakers won hands down in that department,” Arratia says. “But the Genelecs also had the look – they fit into the rooms seamlessly. When you’re spending millions on a facility, you need more than just great performance, you need the equipment to look good, and Genelec had both of those bases covered better than any other brand of monitor. Univision saw that Genelec monitors would also produce a return on investment faster than any other brand.”

For more information, please visit www.genelecusa.com/.

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Genelec Focuses on Green Initiative in 2013 and Beyond

— With the new M Series of high-performance, environmentally sustainable active monitors and more energy efficient versions of the company’s existing product line in the coming months, Genelec pioneers new ground in the professional audio market sector —

NATICK, MA, April 18, 2013 — Since its founding 35 years ago, Genelec, the world’s longstanding pioneer in active monitoring, has consistently shown itself to be an environmentally conscious company. In 2013 and beyond, the company is reaffirming that philosophy by dedicating itself to a renewed long-term green initiative, which will see the introduction of new products and revised, more energy-efficient versions of the existing product line, in addition to other company policies. Genelec management has always strived to adhere to efficient manufacturing and shipping methods, and in fact the very concept of active monitors is at its core more energy-efficient than passive monitor/amplifier combination setups. Environmental consciousness is also a large part of the culture of Genelec’s homeland Finland, with the country commonly ranking among the world’s greenest.

Will Eggleston, Genelec Inc. Marketing Director, stated, “We believe people do care about the future of the planet, and Genelec has given serious thought about how we can more substantially participate in this philosophy and apply our acoustics and design R&D talents towards the next generation of loudspeaker products. For our new products and updated versions of existing models, as a starting point, we are focusing on ‘voltage-friendliness,’ with regards to latent power consumption as mandated by the European Union. While the scope of the mandates appears mostly consumer-driven rather than pro, Genelec made a conscious decision to apply these standards to our professional products, because in the end it is just better for the environment and the end user.”

A main component of the green initiative is the debut of the new M Series Bi-amplified Active Monitors. The highly energy-efficient M Series takes a new approach to monitor design. The primary focus in developing the new M Series was to proceed with a green mindset without sacrificing the accuracy and reliability for which Genelec has been known for the past 35 years, while offering something new and innovative for project studio customers. The first two models being introduced are the M030 and the M040 Bi-amplified Active Monitors, which employ a Natural Composite Enclosure™ (NCE™) manufactured for Genelec in Finland with wood fiber and recycled material. Another first is that the M Series models feature new class D amplifiers developed in house by Genelec’s R&D/engineering team. The class D amplifiers are highly efficient, low distortion amplifiers that operate cooler and lighter than class A/B amps. They also feature Intelligent Signal Sensing (ISS) with auto power-off after being idle for 30 minutes and auto power-on when a signal is detected. Automatic voltage selection allows the monitors to operate throughout the world.

In the near future, Genelec will be updating its entire existing product line with more efficient power management. Eggleston continued, “Genelec is known for sound quality, and we are in a unique position to set new standards in the audio industry in regards to power consumption. We’ve always been an environmentally conscious company, and as we roll out our updated product line, we have reinforced that commitment for a new era.”

For more information, please visit www.genelecusa.com/.

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Genelec Custom Installation Systems Appoints New Manufacturer’s Representatives

— Genelec adds Current Marketing in Scottsdale, Arizona, and
Audio Video Representatives in Marietta, Georgia, as the latest reps in the
Genelec Custom Installation Systems sales force —

NATICK, MA, April 17, 2013 — Genelec Inc., U.S. distributor of Genelec Custom Installation Systems, announces the appointment of two new manufacturer’s representatives: Current Marketing of Scottsdale, Arizona, and Audio Video Representatives (AVR) of Marietta, Georgia. Bart LoPiccolo, Genelec National Sales Manager, made the announcement as part of Genelec’s ongoing expansion in the custom installation/home theater market sectors. Current Marketing will represent Genelec Custom Installation products in Arizona and Southern Nevada (including Las Vegas), led by company principals Paul L. Epstein and Jerry Cave. Audio Video Representatives will cover the Southeast region, including Tennessee, Mississippi, North Carolina, South Carolina, Georgia and Alabama, led by president Joe Hanson and vice president Al Davis.

The addition of new, dedicated Genelec reps in these regions underscores Genelec’s commitment to meeting the rising market demand with a network of experienced, knowledgeable representatives. Commenting on these appointments, LoPiccolo stated, “We are proud to have added Current Marketing and AVR to the Genelec family. These companies are well-established presences in the market, and their experience and support make them excellent fits for Genelec. The teams led by Paul and Jerry at Current, and Joe and Al at AVR, are very qualified, and they will assist us in increasing brand visibility and market penetration in their territories and also help build lasting relationships with high-end custom install dealers. We look forward to continuing growth as a result of these new partnerships.”

For more information, please visit www.genelecusa.com.

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The Radio magazine The Wire provides information from manufacturers and associations about industry news, products, technology and business announcements. The information shown here is posted by companies and their representatives and are not edited or previewed by the Radio magazine staff. The content providers are solely responsible for the content of their posts. If you would like your company's news and information to appear here, contact us.

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