Archive for October 3rd, 2013

It’s a Wrap!

Location Sound’s “Most Awesome 50 Days of Audio Gear Giveaways Ever” proved to be a home run for the pro audio dealer

North Hollywood, CA (October 2, 2013) Location Sound’s Most Awesome 50 Days of Audio Gear Giveaways Ever has made a lot of sound professionals very happy, but all good things must come to an end. The prizes included a large array of high-quality audio gear from renowned manufacturers such as Sound Devices, Lectrosonics, Sanken, Denecke, and many more.

“It was well worth playing, that’s for sure,” says Brent LeStage, the Grand Prize winner. LeStage won a 664 Field Production Mixer by Sound Devices valued at $4600 on the last day of the giveaway. He entered the giveaway faithfully almost every day of the 50 days. “I was really struck by the quality of merchandise they were giving away. That’s what motivated me to enter as frequently as I did. The 664 Field Production Mixer is top of the line.”

LeStage is a professional sound mixer who is working on a variety of film, television, and corporate video projects. Though he lives and works on the East Coast, he started ordering gear from Location Sound over the last year. “They make it so easy and convenient,” he praises. He orders most of his gear on www.locationsound.com or by calling their knowledgeable team. “They ship it to me overnight. They stock everything they sell, so it’s easy to get merchandise from them immediately, in spite of being on the other side of the country.”

Bob Dreebin, another winner, won the Audio-Technica BP-4073 shotgun microphone. “You’ve got to be dedicated! When someone told me there is a 50-day giveaway at Location Sound, it immediately became a daily 5 AM routine for me to go to my computer and do my entries and my tweets. They gave away prizes ranging from $200 to $4,600, including a set Lectrosonics transmitter-receiver wireless unit, so I could tell that Location Sound had done an amazing job working with the various manufacturers to offer such a wide array of gifts. I was happy to win anything; I wasn’t after a particular item. The whole experience was a lot of fun!” The Audio-Technica microphone complements his collection of microphones very well, and he’ll use it for future projects.

Dreebin has worked as a motion picture sound recording engineer for over 30 years. A Hollywood native, he moved to Arizona 35 years ago and has been commuting to Los Angeles for all of his projects. He specializes in television commercials and has done the sound for Dodge, Chevy, Jello, and Visa commercials. “Commercials are great,” he says, “They range anywhere from one day to six or seven days in length, they are always with a different crew, always in a different place. Always different professional challenges.”

Dreebin owns most of his own gear, and he admits it’s an expensive business: “A lot of expense to purchase the gear, to maintain it and repair it, and a lot of expense in turn-over of gear. That’s why winning a piece of gear is so great for sound mixers.” He has used Location Sound as his source for equipment, advice, and rentals during his entire career. He likes the fact that Location Sound is employee-owned because he feels that everyone at LSC is dedicated to the success of their customers. “Location Sound is a great, great business. Everybody there is very friendly, and they really care about what they are doing. It’s unlike any other store.”

Location Sound’s giveaway planning was months in the making. Angelica Dewlow, Location Sound’s Marketing Director said, “Before relaunching our website, I asked our team what we could do to entice customers to visit our new site. ‘How about a raffle?’, suggested Michael Paul, our Technical Director. From that point on, Steve Joachim, our Sales Manager started calling on all the manufacturers he could think of. They came through in an amount of over $29,000! It was such an incredible bounty that I had no other choice but to call the giveaway what it was, the Most Awesome 50 Days of Audio Gear Giveaways Ever!”

From the company’s point of view, the website relaunch and giveaway was a huge success. Location Sound’s average monthly website traffic is up 67%, with online sales already surpassing 2012’s numbers. Angelica Dewlow said, “Since we’ve never done a giveaway before, we didn’t know what to expect. We certainly didn’t expect that many entries! It was also gratifying to see customers sharing their excitement over the giveaway on social media. This was definitely a fun way to let everyone in the industry know about our new website. We’re glad to be our customers’ first choice and meet their professional audio needs.”

About Location Sound Corporation
Location Sound opened its doors in January of 1977 with a mission to be the one-stop facility for production sound mixers for all their sales, rental, and equipment service needs. More than 36 years later, the client roster now also includes production companies, broadcast companies, law enforcement and private security firms, universities, houses of worship, government agencies, and more. Location Sound is known for its excellent customer service and unparalleled depth of inventory: No matter the industry, Location Sound remains committed to providing sound professionals the equipment they need for their critical recording needs, while delivering unmatched support services before and after the sale. More information at www.locationsound.com

Antelope Audio Sets the Tone for Rocky Mountain Audio Fest with New Zodiac Platinum 256x DSD DAC and Rubicon Atomic AD/DA Preamp

Denver, October 3, 2013 — Leading digital audio manufacturer Antelope Audio (exhibit room 477) will set the tone at this year’s Rocky Mountain Audio Fest by demonstrating its new Zodiac Platinum DSD DAC and its CES 2013 Innovations Award Winning, Rubicon Atomic AD/DA, the first audiophile preamp with an integrated atomic clock.

The presentation will demonstrate the unprecedented clarity, detailed imaging and wide frequency response that is possible with digital audio recordings while using Antelope Audio’s premium audiophile componentry. Attendees will experience A/B listening comparisons between analog source material and digital recordings, using Antelope Audio playback systems.

In addition to the room exhibition, Antelope Audio Director of Sales and Marketing Marcel James will be on hand to present a seminar on Sunday afternoon entitled The Advantages of Superior Clocking for Digital Audio.

In Perfect Company

To effectively demonstrate the new Zodiac and Rubicon, Antelope Audio has chosen to use ATC Loudspeakers as part of its playback system — a company known for its purist approach in audio reproduction.

Introducing the Zodiac Platinum DSD DAC

The new Antelope Zodiac Platinum DAC brings audio appreciation to a higher level, offering the audiophile community the widest DSD support, including the unique 256 DSD mode and a PCM sample rate of 768 kHz via a custom-built USB chip.

The extreme DSD256 greatly extends the accuracy and transparency of the audio reproduction as well as the overall system performance. The custom-designed Antelope USB chip compliments high fidelity by reducing clock jitter and pushing the envelope of the USB streaming with sample rates four times higher than those offered by similar devices.

Whereas many top of the line DACs offer PCM upsamplers, the Platinum is the first device to offer a DSD upsampler. This distinctive feature allows the upsampling of DSD64 to DSD256, pushing DSD noise into higher frequencies, vastly improving the quality of the D/A conversion. The Platinum bypasses internal digital filters built into the DAC chip by implementing a custom upsampler with carefully designed high-precision linear phase filters in the FPGA.

In the heart of the new Platinum lie the renowned 64-bit Acoustically Focused Clocking and the ultra-low jitter oven-controlled crystal oscillator, which are Antelope’s signature for unprecedented sound quality appreciated by the best recording, mastering and post production studios around the world. In addition, the Platinum is equipped with a 10 MHz input for the legendary Antelope 10M Rubidium atomic clock, providing the most accurate and stable clocking reference and therefore an uncompromised digital to analog conversion.

Zodiac Platinum has an enhanced stepped relay volume control compared to its very successful and highly appreciated predecessor Zodiac Gold. It also carries the Antelope dual stage headphone drivers with impedance control. Platinum comes only in bundle with the second generation of the audiophile power supply Voltikus. The upgraded version of the PSU has a separating power line filter on its own board, an improved transformer shielding and better connector with stronger locking. A new, high-performance power cable, connecting both devices is also included in the bundle.

Rubicon – World’s First Atomic AD/DA Preamp

Antelope Audio will also feature Rubicon, its groundbreaking digital audio preamplifier which integrates the world renowned 10M Rubidium atomic clock. Catering for the ever-increasing interest in high-resolution DSD audio, Rubicon will be offering the unique 256 real DSD upsampler, providing high-end consumer electronics enthusiasts with the most accurate audio representation and detailed soundstage of both analog and digital recordings.

The integrated Rubidium atomic clock makes the clocking reference in Rubicon 100,000 times more accurate than the one of a traditional crystal oscillator. Coupled with Antelope’s 64-bit Acoustically Focused Clocking technology, the Rubidium achieves a breakthrough in jitter management, achieving analog-like sounding of the digital recordings.

The Advantages of Superior Clocking for Digital Audio

Antelope Audio’s Marcel James, U.S. Director of Sales & Marketing, will present a seminar titled, The Advantages of Superior Clocking for Digital Audio in the Marriott Aspen Amphitheater on Sunday, October 13th at 12 noon. In this seminar, he will explain how audio can be affected at the conversion stage by a master clock device. Examples will be given on how master clocks are used in the creation of nearly all of the audio we consume, including movies, television, mastering, live sound and production work. The importance of playing back audio at home, using the same clocking technology used in the creation process that more accurately represents the clarity and depth of the audio will be discussed.

About Antelope Audio

www.AntelopeAudio.com
Antelope Audio is a leading manufacturer of professional audio master clocks and A/D & D/A converters. The company is among the few offering 768 kHz USB DACs and the first one implementing a 10 MHz atomic clock in a consumer audiophile AD/DA Preamp, providing extremely accurate audio representation and detailed soundstage of both analog and digital recordings.

The company utilizes more than 20 years’ experience in professional audio to develop high-end consumer audio products, which bring to the home environment an audio precision and sonic detail comparable only to the finest pro studios. Antelope’s customers include many Grammy award-winning sound engineers, producers, and some of the most renowned recording, mixing, mastering and post-production studios around the world.

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