Archive for February 18th, 2014

NY’S QUAD STUDIOS BOW WSDG UPGRADE

NEW YORK: Ricky Hosn and Alessio Casalini, co-owners of Quad, one of NYC’s most popular and prolific recording studios, have completed a significant redesign of their Q1 Control Room. Working with Walters-Storyk Design Group architect/ acoustician John Storyk, Hosn and Casalini maximized the interior space of their primary studio, and significantly pumped up the volume of their Augspurger system.

“When the room was originally built in 2010, it centered around the producer’s production needs,” Hosn says. “We had a huge rack in the middle of the room that we used as a production desk. Today’s clients are less reliant on actual instruments and equipment; they’ve embraced software-based production. We decided to free up the back of the room and shift the racks to the side. We saw this build out as an opportunity to enhance the overall sound, look and vibe of the room. The WSDG team came up with a great redesign concept that performs exactly the way we hoped it would.”

Though Hosn has known Storyk since 2005 this marks his first time working with WSDG. “Our primary goal was to create more legroom for our 320 sq. ft. control room, and update its aesthetics to make our clients more comfortable,” he says. “We also decided to upgraded our Augspurger sound system with custom digital amps and an integrated DSP processor that provides 5000w of total power. We replaced our tweeters with new Beryllium Diaphragms, and added two 18″ subwoofers. One of the challenges of the renovation was to improve the sound quality of the room while adding a more powerful sound system. Thanks to the combined efforts of WSDG and Dave Malikpour of Pro Audio Design we achieved a sound that surpassed our expectations. Q1′s always been one of NYC’s loudest rooms,” Hosn says, “but now it’s super-powered loud!”

“This was an interesting project,” John Storyk remarked. “Quad has always had a first tier client base and a superb reputation. WSDG was pleased to be invited to re-imagine this well loved room, and that the program we devised hit the mark. As with any busy room a primary concern was keeping downtime to a minimum. From beginning to end the project took about 2 months, and we held actual downtime to under a week. We achieved that abbreviated schedule with precise planning, and by having the major components of the new design pre-fabricated off site,” Storyk says.

Hosn reports initial client reaction has been overwhelmingly positive. “The first artists in the completed room were Natalie Imbruglia, Hilary Duff and Ne-Yo, they loved what WSDG did with the room. Trey Songs and 50 Cents came through for a look and immediately booked sessions. With the renovations and our Augspurger system upgrade, Studio Q1 is undoubtedly one of the clearest and loudest sounding rooms in the city.”

A Mecca for stars ranging from Tupak Shakur to Ashanti, Nelly, and Tony Braxton, Quad Studios has called 723 Seventh Ave.its Times Square home since the early 80′s. Hosn acquired the company from original owner Lou Gonzales in 2005.

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Photos: Four views of Quad Studios Q1 Control Room redesigned by WSDG
Photo #4 features Quad Studios House Engineer “DG”
Photos by Rick Hosn

Walters-Storyk Design Group has designed over 3000 media facilities worldwide. Credits include Jimi Hendrix’s 1969′s Electric Lady Studios; NYC’s Jazz At Lincoln Center and Le Poisson Rouge; broadcast facilities for The Food Network, ESPN, and WNET; major education complexes for NYU and Berklee College of Music Boston and Valencia, Spain; media rooms for Hoffman La Roche, and other corporate clients. Recent projects include NYC’s TEC award winner Jungle City Studios and private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (an adjunct professor at Berklee College,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications.WSDG has collaborated with such noted architects as Frank Gehry, Rafael Vinoly, Norman Foster, Oscar Niemeyer, Phillipe Stark and Nicholas Grimshaw. WSDG is a seven-time winner of the prestigious NAMM TEC Award for outstanding achievement in Acoustics/Facility Design. The firm maintains offices in NY, SF, Miami, Buenos Aires, Belo Horizonte, Basel, Beijing, Barcelona, Mexico City, Mumbai and St. Petersburg.

Hal Leonard Releases Two New Books on Ableton Live 9

Montclair, NJ (February 18, 2014) - Sound Design, Mixing, and Mastering with Ableton Live 9 deepens, enlivens, inspires, and improves your tracking, audio production, and performance skills with Ableton Live 9. From in-depth discussions of mixing and mastering that you would expect to learn in an audio production school to inspiring recipes for audio magic and mayhem, this book is designed to help you find your way int a much larger musical world. Filled with audio-making and audio-mangling recipes, tips, and mixing and mastering techniques, it takes you far beyond the basics.

Author, mastering engineer, Ableton certified trainer and power user Jake Perrine inspires you to use Live 9 in a new ways and shows you how to improve the way you already use it. Striking a delicate balance of artistry and theory, he expands your creative repertoire for both the studio and the stage and demonstrates creative production techniques that help you get the most out of Ableton Live 9 for improvising with other musicians; sound design for music, film, theater, and games; composition; live looping; DJing; and, of course, mixing and mastering music. Along with audio samples, demo software, and insightful video tutorials, the accompanying DVD-ROM provides actual Ableton Live sessions that you can use to practice the powerful techniques presented int the text.

Sound Design, Mixing & Mastering with Ableton Live 9
$19.99 (US)
Inventory #HL 00122311
ISBN: 9781480355118
Width: 8.5″
Length: 11.0″
176 pages, DVD-ROM included

Also shipping now: Producing Music with Ableton Live 9

The unique, groundbreaking, and incredibly flexible features in Ableton Live 9 set it far apart from all other audio applications. Whether you’re making beats, remixing, live recording, DJing, live looping, producing songs, or creating sound design, electronic music, or hip-hop, Producing Music with Ableton Live 9 provides extremely important tips and techniques designed to help you succeed. Unlike other books about Ableton Live that read like a second manual, this books walks you through the features that you must understand in order to create an actual track from start to finish.

Whether you want to DJ, make mashups and remixes, play with a band, or build epic dance anthems from scratch, Ableton certified trainer Jake Perrine provides the hands-on, expert guidance you’ll need in order to produce powerful music with Ableton Live 9. A substantial appendix section offers discussions of important non-Ableton specific topics, including digital audio basics, components of a producer’s studio, considerations when buying a DAW computer, and more.

About the author
Jake Perrine, an Ableton certified trainer and WarpAcademy.com curriculum director , has been making electronic music for over 25 years. In addition, he has over a decade of experience teaching audio production at the college level. So, not only does he know what he’s talking about, he knows how to make sure you know what he’s talking about.

Producing Music with Ableton Live 9
$19.99 (US)
Inventory #HL 00122310
ISBN: 9781480355101
Width: 8.5″
Length: 11.0″
208 pages, DVD-ROM included

Both books are Hal Leonard Quick Pro Guides. Hal Leonard Books is an imprint of Hal Leonard Performing Arts Publishing Group – please visit www.halleonardbooks.com and www.onstageandbackstage.wordpress.com

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