Archive by Howard Sherman

SHOREVIEW DISTRIBUTION KICK’S OFF 25th ANNIVERSARY

Continuing Role As Select Sony U.S. Distributor

FOXBORO, MA: In September 1989, Luke Furr (then VP of Lake Systems), was standing on a beach in Florida when Sony called. They were changing their ‘go to’ market and wanted to start using reps, “Do you know anyone?” they asked. Without hesitation he said “What about me?” The rest is history. Today he is celebrating the 25th anniversary of his Shoreview Distribution Inc., national sales organization. A key to his success has been working with Sony Electronics in the U.S. as a select distributor for all its professional audio and video products. “Sony was our first client,” Furr says, “We’ve grown our roster to include a number of major manufacturers, but maintaining our relationship with Sony for all these years is a special source of pride.”

Shoreview’s positive trajectory has been marked by productive relationships with Revolabs, JVC, Pioneer, Toshiba, Tascam, Ricoh USA, Crane and many other stellar brands. The firm’s nationwide sales team constantly solidifies the success of those alliances. A home office staffed by career employees with an average 12+ years on the job, provides indispensable backup support. “We have always focused on application oriented sales, information, competitive pricing and, on delivering the gear in a timely fashion,” Luke Furr says. “Our field reps are skilled educators and trainers who know the products because they use them. We all share a genuine sense of family with our clients and our manufacturers.”

Starting off with the traditional ‘garage-based business,’ Furr’s early sales focused on the recording and performing gear he used in his music career. His ability to grasp the functionality and value of a rapidly expanding arsenal of new products proved a major asset. “As manufacturer R&D teams began turning out innovative digital gear and ‘must have’ new tools, we found ourselves in the midst of a technology explosion,” Furr says. “Simultaneously, a number of savvy young men with an aptitude for using, explaining and selling this next generation equipment gravitated to us. We built a great sales team!”

Case in point, Rory Caponigro joined Shoreview in 2001. Thirteen years on, he is national sales manager, supervising a crew that ranges from his own Tri State turf to skilled reps all over the country, “I watched Luke Furr in action, and felt very much in synch with his sales approach, his sense of urgency, and his scrupulous follow through. Luke inspires our team with a genuine sense of commitment,” Caponigro says. “Clients want information quickly. Not just on pricing, but on product availability and training. Our systems and technology deliver this.

“We’re also providing an indispensable service to the manufacturers who have now trimmed their in-house sales. And, we’ve greatly expanded our services,” Caponigro asserts. “We’ve worked with Sony’s Audio and Video divisions on such major projects as the Patriots Gillette Stadium, Madison Square Garden and Yankee Stadium installs. We’ve collaborated with systems integrators on projects for Adelphi and Penn State Universities, and we’ve assisted live sound companies for tours by groups like The Rolling Stones. These assignments are extremely gratifying, and the compensation is not just financial. There is a real sense of accomplishment in our work.”

John Kaloukian, vice president of sales, Professional Solutions of America, Sony Electronics remarked, “Shoreview has been a select distributor for Sony’s professional audio and video products for 25 years. The fact they are in the select group of distributors we work with means that we chose them for very specific reasons. They are very knowledgeable of Sony’s product lines. Basically, they are a turn-key, one stop shopping resource for resellers.

“Shoreview’s strength is that they can act quickly to meet the market’s needs,” Kaloukian concludes. “They are highly responsive, flexible, and able to adapt easily to customers’ evolving requirements. For example, special terms or custom packing, and, they get the job done with minimal red tape. They are one of our closest links to the market.”

“We wouldn’t be celebrating our 25th Anniversary without the commitment and enthusiasm of our home office and field rep team,” Luke Furr concludes. “Sales Manager Rory Caponigro, Regional Sales Managers: Mark Rehfuss, Dan Drees, Curtis Harris, Warner Swain, Bo Murgo and Bert Shaffer, our long time Office Manager, Lynn Snow, and a host of other super professionals keep the company running at peak efficiency. AND, they generate a positive vibe that flows throughout the day. We all share the good fortune to be doing the work we love and working with the people we like. We look forward to the next twenty five years!”

Photo: Shoreview Distribution Inc. founder Luke Furr (l) with
National Sales Manager Rory Caponigro

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Celebrating their 25th anniversary Shoreview Distribution is exclusive national distributor for all Sony audio and video products. Shoreview also represents such major manufacturers as: Revolabs, JVC, Martin Pro, Toshiba, Tascam, Pioneer, and Ricoh USA. Shoreview is located at 69 Elm St. Foxboro, MA 02035 (781) 784 1144.

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SONNOX SPONSORS PUREMIX MIXING CONTEST

OXFORD UK: Sonnox is sponsoring a major mixing contest, coordinated by PureMix. Co-founded by Guillaume Chadaillac and leading producer/engineer Fab Dupont, PureMix specializes in advanced audio tutorials. Their ‘virtual studio assistantship’ is designed to help aspiring engineer/producers hone their creative mixing skills via online tutorials.

“We’ve had a long-term working relationship with Fab Dupont, and have frequently engaged his considerable demo skills at various tradeshows around the world,” remarked Sonnox Sales & Marketing Manager Nathan Eames. “Sonnox fully supports PureMix and its drive to help others maximize their creative potential. We’re glad to be sponsoring their current mixing contest by providing the three winners with our Essential Bundle. It’s a great opportunity to access NYC-style, professional sounding tracks and have fun mixing them!”

Open to any aspiring producer/engineer, the contest features a mix of EMW Music Group artist Amber Skye’s recording of Howlin. Contestants are invited to remix the production in their own style and upload their mix of the stems to the PureMixCloud on or before June 1st 2014. The PureMix team will select the three mixes they like best, and the winners will each receive a Sonnox Essential Bundle, containing the Oxford EQ, Dynamics, Reverb and SuprEsser plug-ins.

To find out more, and enter the contest click here…

Photo: PureMix Mixing Contest promo

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For detailed information on Sonnox Oxford Plug-ins please visit: www.sonnox.com

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NY’S QUAD STUDIOS BOW WSDG UPGRADE

NEW YORK: Ricky Hosn and Alessio Casalini, co-owners of Quad, one of NYC’s most popular and prolific recording studios, have completed a significant redesign of their Q1 Control Room. Working with Walters-Storyk Design Group architect/ acoustician John Storyk, Hosn and Casalini maximized the interior space of their primary studio, and significantly pumped up the volume of their Augspurger system.

“When the room was originally built in 2010, it centered around the producer’s production needs,” Hosn says. “We had a huge rack in the middle of the room that we used as a production desk. Today’s clients are less reliant on actual instruments and equipment; they’ve embraced software-based production. We decided to free up the back of the room and shift the racks to the side. We saw this build out as an opportunity to enhance the overall sound, look and vibe of the room. The WSDG team came up with a great redesign concept that performs exactly the way we hoped it would.”

Though Hosn has known Storyk since 2005 this marks his first time working with WSDG. “Our primary goal was to create more legroom for our 320 sq. ft. control room, and update its aesthetics to make our clients more comfortable,” he says. “We also decided to upgraded our Augspurger sound system with custom digital amps and an integrated DSP processor that provides 5000w of total power. We replaced our tweeters with new Beryllium Diaphragms, and added two 18″ subwoofers. One of the challenges of the renovation was to improve the sound quality of the room while adding a more powerful sound system. Thanks to the combined efforts of WSDG and Dave Malikpour of Pro Audio Design we achieved a sound that surpassed our expectations. Q1′s always been one of NYC’s loudest rooms,” Hosn says, “but now it’s super-powered loud!”

“This was an interesting project,” John Storyk remarked. “Quad has always had a first tier client base and a superb reputation. WSDG was pleased to be invited to re-imagine this well loved room, and that the program we devised hit the mark. As with any busy room a primary concern was keeping downtime to a minimum. From beginning to end the project took about 2 months, and we held actual downtime to under a week. We achieved that abbreviated schedule with precise planning, and by having the major components of the new design pre-fabricated off site,” Storyk says.

Hosn reports initial client reaction has been overwhelmingly positive. “The first artists in the completed room were Natalie Imbruglia, Hilary Duff and Ne-Yo, they loved what WSDG did with the room. Trey Songs and 50 Cents came through for a look and immediately booked sessions. With the renovations and our Augspurger system upgrade, Studio Q1 is undoubtedly one of the clearest and loudest sounding rooms in the city.”

A Mecca for stars ranging from Tupak Shakur to Ashanti, Nelly, and Tony Braxton, Quad Studios has called 723 Seventh Ave.its Times Square home since the early 80′s. Hosn acquired the company from original owner Lou Gonzales in 2005.

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Photos: Four views of Quad Studios Q1 Control Room redesigned by WSDG
Photo #4 features Quad Studios House Engineer “DG”
Photos by Rick Hosn

Walters-Storyk Design Group has designed over 3000 media facilities worldwide. Credits include Jimi Hendrix’s 1969′s Electric Lady Studios; NYC’s Jazz At Lincoln Center and Le Poisson Rouge; broadcast facilities for The Food Network, ESPN, and WNET; major education complexes for NYU and Berklee College of Music Boston and Valencia, Spain; media rooms for Hoffman La Roche, and other corporate clients. Recent projects include NYC’s TEC award winner Jungle City Studios and private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (an adjunct professor at Berklee College,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications.WSDG has collaborated with such noted architects as Frank Gehry, Rafael Vinoly, Norman Foster, Oscar Niemeyer, Phillipe Stark and Nicholas Grimshaw. WSDG is a seven-time winner of the prestigious NAMM TEC Award for outstanding achievement in Acoustics/Facility Design. The firm maintains offices in NY, SF, Miami, Buenos Aires, Belo Horizonte, Basel, Beijing, Barcelona, Mexico City, Mumbai and St. Petersburg.

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WSDG CONTINUES INT’L GROWTH WITH RUSSIA/EASTERN EUROPE REP

ST. PETERSBURG, RUSSIA: Spearheading an ongoing international expansion program, Walters-Storyk Design Group, Co-Principal/Director of New Business Development, Sergio Molho has announced a formal representation agreement, with St. Petersburg, Russia-based audio/video pro Pavel Shemyakin. “With established offices in Switzerland, Argentina, Mexico, Brazil, and India, we are keenly aware of the growing world-wide need for professional architectural acoustics, and technology integration,” Molho said. “As the Russian market continues to gain importance, we felt an Eastern European bureau would be highly beneficial. The timing is particularly appropriate in light of WSDG’s extensive experience with FIFA and Olympic stadiums, and considering Russia’s increased hosting activity of international athletic events.”

Pavel Shemyakin studied Sound Engineering at the St. Petersburg State University of Cinema and Television. He has logged 6+ years as a successful Pro Audio sales and distribution rep, and served as a brand manager for such internationally recognized manufacturers as: SSL, Avid and API. He has also accrued invaluable experience in global trade activity and logistics.

Shemyakin owns Studio Center, a company specializing in Pro Audio Consulting and Systems Integration. In addition to his primary office in St.Petersburg, he maintains a network of partners across Russia. The firm provides services for commercial and private recording, post-production and broadcast studios, theaters, concert halls and educational facilities. A pianist, violinist, and technology enthusiast, Shemyakin also composes electronic music and plays synthesizers and groove-boxes. He has found the ideal field for combining these passions with his primary career.

“WSDG enjoyed great success with a major project for GTRK Kultura, the Russian State TV and Radio Broadcasting Corp.’s Moscow studios,” Sergio Molho concludes. “It was a rewarding experience, and inspired us to contribute our skill set to other Russian projects. Pavel Shemyakin is technically savvy and extremely well connected to Russia’s professional audio/video community. We look forward to a long and mutually beneficial relationship with him.”

Photo: Walters-Storyk Design Group has named Pavel Shemyakin, Russia/Eastern Europe rep

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Walters-Storyk Design Group has designed over 3000 media facilities worldwide. Credits include Jimi Hendrix’s 1969′s Electric Lady Studios; NYC’s Jazz At Lincoln Center and Le Poisson Rouge; broadcast facilities for The Food Network, ESPN, and WNET; major education complexes for NYU and Berklee College of Music Boston and Valencia, Spain; media rooms for Hoffman La Roche, and other corporate clients. Recent projects include NYC’s TEC award winner Jungle City Studios and private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (an adjunct professor at Berklee College,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications. WSDG has collaborated with such noted architects as Frank Gehry, Rafael Vinoly, Norman Foster, Oscar Niemeyer, Phillipe Stark and Nicholas Grimshaw. WSDG is a seven-time winner of the prestigious NAMM TEC Award for outstanding achievement in Acoustics/Facility Design. The firm maintains offices in NY, SF, LA, Miami, Buenos Aires, Belo Horizonte, Basel, Beijing, Barcelona, Mexico City, Mumbai & St. Petersburg,

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ROBERT MARGOULEFF NAMED WSDG PROJECT ENGINEER

Grammy-Winner To Consult With Top Acoustic Design Firm

LOS ANGELES: Grammy-winning engineer/producer/studio-owner Robert Margouleff has joined the Walters-Storyk Design Group as Project Engineer. Margouleff brings 40+ years of hands on experience to his new role with the global architectural acoustics/ technology integration design firm. “Robert Margouleff has literally done it all,” states WSDG Principal/Director of International Relations Sergio Molho. “He has accrued an incalculable wealth of real-world studio knowledge. His design, construction and technology expertise, coupled with his deep insights into project studio requirements and techniques, will be a significant new asset for our clients,” Molho said.

Beyond his long-time collaboration with Stevie Wonder, capped by a Best Engineered Album Grammy for Innervisions (shared with Malcolm Cecil,) Margouleff’s producer/ engineer credits include work with Devo, Billy Preston, Depeche Mode, Jeff Beck, The Doobie Brothers, Quincy Jones, and many other stellar artists. After building his Hollywood-based Mi Casa Multimedia Studios, Margouleff became a leader in surround audio for home theater, and provided 5.1 and 7.1 mixing and mastering for DVD and Blu-ray releases and restorations for such films as: The Sound Of Music, six James Bond features, Rush Hour and the complete Lord Of The Rings cycle.

Margouleff will be involved in all aspects of WSDG’s west coast projects. He will consult with new clients on details ranging from site selection to design, construction, technology, acoustic treatments and systems integration.

“We began expanding our West Coast presence last March with the addition of Bob Skye as SF-based rep/project engineer,” company Co-Founder John Storyk reports. “Robert Margouleff’s accomplishments and skills are impossible to match, plus, he has maintained an incredible level of enthusiasm for the process. We’ve been friends forever, but the idea for this formal relationship was inspired by Robert’s 2010 AES Keynote Address in San Francisco,” Storyk concludes. “He was at the top of his game that afternoon, combining historical milestones with prescient insights into the future of the industry. I knew then that he could bring a tremendous amount of real-world experience to our shop. We are confident that his ‘Project Engineer’ title will cover a lot of ground. This is a great way to start the New Year.”

Photo: Robert Margouleff has joined WSDG as West Coast-based Project Engineer.

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Walters-Storyk Design Group has designed over 3000 media facilities worldwide. Credits include Jimi Hendrix’s 1969′s Electric Lady Studios; NYC’s Jazz At Lincoln Center and Le Poisson Rouge; broadcast facilities for The Food Network, ESPN, and WNET; major education complexes for NYU and Berklee College of Music Boston and Valencia, Spain; media rooms for Hoffman La Roche, and other corporate clients. Recent projects include NYC’s TEC award winner Jungle City Studios and private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (an adjunct professor at Berklee College,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications.WSDG has collaborated with such noted architects as Frank Gehry, Rafael Vinoly, Norman Foster, Oscar Niemeyer, Phillipe Stark and Nicholas Grimshaw. WSDG is a seven-time winner of the prestigious NAMM TEC Award for outstanding achievement in Acoustics/Facility Design. The firm maintains offices in NY, SF, Miami, Buenos Aires,Belo Horizonte, Basel, Beijing, Barcelona, Mexico City and Mumbai.

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COMPLETE SONNOX ELITE AAX COLLECTION AVAILABLE IMMEDIATELY

Oxford SuprEsser Now AAX Native

OXFORD: Sonnox has announced the availability of the Oxford SuprEsser in Avid’s AAX format. Managing Director, Rod Densham comments, “This marks a major milestone in a formidable two-year AAX project. Producers and engineers who have been waiting for full AAX compatibility can now continue working with our top of the line Elite Bundle in Pro Tools 11.”

“Porting our plug-ins for AAX is a complex and time-consuming task, because we feel strongly about respecting and preserving the integrity of the original Oxford plug-ins, which have become a worldwide standard in modern audio production,” Densham continues. “With the January 2014 introduction of the SuprEsser AAX, we have completed the final component of the Sonnox Elite Bundle, which we consider the Ultimate Oxford Plug-in collection.

“AAX development continues with our Sonnox Restore Suite and Fraunhofer Pro-Codec plug-ins due for release in the first half of 2014. We remain committed to developing the best sounding, most useful and user-friendly plug-ins possible.” Densham concludes. “The development of a number of totally new products is now a primary goal of our expanded design team.”

Photo The entire Sonnox Elite Bundle – Oxford EQ, Dynamics, Inflator, TransMod, Reverb, Limiter and SuprEsser – is now fully AAX compatible

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For detailed information on Sonnox Oxford Plug-ins please visit: www.sonnox.com

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CHICAGO SYMPHONY ORCHESTRA INAUGURATES MULTI-PURPOSE WSDG CONTROL ROOM

CHICAGO: For over 120 years, the Chicago Symphony Orchestra has reigned as one of the world’s greatest classical music ensembles. In a move to upgrade their recording, broadcast and streaming capabilities, Marc Geelhoed, chief of the CSO’s CSO Resound record label, commissioned leading recording engineer/producers Tim Martyn and Shawn Murphy to form a design team to revamp the control room which has long served as the CSO’s technical hub.

A multiple Grammy winner, and owner of Phoenix Audio LLC based in Glen Rock NJ, Martyn has served as Technical Director of the Boston Symphony Orchestra’s Tanglewood Festival for 30 years. Oscar and Grammy-winning, film-scoring engineer Shawn Murphy, has worked with such artists as James Newton Howard, Danny Elfman and John Williams on films ranging from The Bourne Legacy, Star Wars and Indiana Jones to Jurassic Park.

Cognizant of the compressed time frame and technical constraints of the project, Martyn and Murphy turned to the Walters-Storyk Design Group as architectural and acoustical collaborators. “I’ve worked with John Storyk on a number of studio projects, and knew they had the creative skills and technical knowhow to redesign CSO’s control room within the limited construction window and budget allotted for this critical turnaround,” Martyn said.

WSDG Project Manager Matthew Ballos reports that their initial site visit to CSO’s 320 SF control room immediately inspired a key design point. “John Storyk and I agreed that the path to reconfiguring this 16′ wide x 20′ long room was to change its orientation from center line (rear wall) access to right rear corner. Shifting the position of the entrance immediately enabled us to improve the ‘sweet spot;’ introduce a comfortable client work area, and develop additional space to accommodate the CSO’s active CD duplication service for conductors and guest artists.” In addition to creating a custom suspended ceiling cloud and wall treatments, WSDG supervised custom millwork for the mixing desk and related cabinetry.

Designed to accommodate live recording, broadcast, streaming and post-production, the new CSO control room and recording system features Merging Technologies’ Pyramix DAWs and Horus Mic preamps and converters; a Yamaha DM2000 console; and B&W and Classé Monitors and power amplifiers. In addition, the orchestra made a serious commitment towards upgrading their microphone inventory, with new mics by Schoeps, Sennheiser, and Neumann.

“We could not be more pleased with the vastly improved appearance and functionality of our redesigned control room,” Marc Geelhoed remarked. “Tim and Shawn coordinated a remarkable team effort. Our new WSDG room is a success on every level. Our listeners and fans will clearly benefit as much as our technical staff from this new facility.”

“As an ardent enthusiast of classical music, I have an abiding love for the Chicago Symphony Orchestra and their inspirational Music Director, Riccardo Muti,” John Storyk concludes. “We were honored to contribute to this important project.”

Photo 1. Chicago Symphony Orchestra Control Room revamped by WSDG. Photo by Harvey Tillis

Photo 2. Chicago Symphony Orchestra Hall. Photo by Todd Rosenberg

Photo 3. Chicago Symphony Orchestra Center. Photo by Jim Steere

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Walters-Storyk Design Group has designed over 3000 media facilities worldwide. Credits include Jimi Hendrix’s 1969′s Electric Lady Studios; NYC’s Jazz At Lincoln Center and Le Poisson Rouge; broadcast facilities for The Food Network, ESPN, and WNET; major education complexes for NYU and Berklee College of Music Boston and Valencia, Spain; media rooms for Hoffman La Roche, and other corporate clients. Recent projects include NYC’s TEC award winner Jungle City Studios and private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (an adjunct professor at Berklee College,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications.WSDG has collaborated with such noted architects as Frank Gehry, Rafael Vinoly, Norman Foster, Oscar Niemeyer, Phillipe Stark and Nicholas Grimshaw. WSDG is a seven-time winner of the prestigious NAMM TEC Award for outstanding achievement in Acoustics/Facility Design. The firm maintains offices in NY, SF, Miami, Buenos Aires,Belo Horizonte, Basel, Beijing, Barcelona, Mexico City and Mumbai.

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NOV. 5TH PBS JIMI HENDRIX AMERICAN MASTERS SPECIAL FEATURES ELECTRIC LADY STUDIOS PROFILE

NEW YORK: On Tuesday, November 5th at 9PM, PBS American Masters Series will premiere Jimi Hendrix: Hear My Train A Comin,’ a 2-hour biography of the iconic guitar hero. In addition to rare performance footage and interviews with Paul McCartney, Steve Winwood, Lou Adler and other music industry notables, the program will highlight the compelling history of Electric Lady, Hendrix’s personal recording studio. Still cranking out hits 43 years after opening it’s doors on West 8th Street, in the heart of NYC’s Greenwich Village, ELS was conceived by Hendrix’s producer/engineer Eddie Kramer, and designed by Walters-Storyk Design Group co-founder/architect/acoustician John Storyk, both of whom provide personal reminiscences of working with Jimi on the creation of Electric Lady. For a preview of this not-to-be missed program, please visit:

http://www.pbs.org/wnet/americanmasters/episodes/jimi-hendrix/electric-lady-studios/2735/

Photo: John Storyk (left) with Eddie Kramer at the original entrance to Electric Lady Studios. Please credit photo by Howard Sherman

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Walters-Storyk Design Group has designed over 3000 media production facilities in the U.S., Europe, the Far East and Latin America. WSDG credits range from the original Jimi Hendrix Electric Lady Studio in Greenwich Village to NYC’s Jazz At Lincoln Center performance complex, broadcast facilities for The Food Network, CBS and WNET, over twenty teaching studios for The Art Institutes around the US, and corporate clients such as Hoffman La Roche. Recent credits include Jungle City, NY’s major new destination studio; private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (an adjunct professor at Berklee College,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications. WSDG has collaborated with such noted architects as: Frank O. Ghery (Novartis Campus,) Rafael Vignoly (Jazz at Lincoln Center,) Norman Foster (El Aleph,) Oscar Niemeyer (CAMG,) Phillipe Stark (Faena Hotel,) Grimshaw (Zurich Airport,) and Santiago Calatrava (Berklee Valencia.) WSDG is a seven time winner of the prestigious TEC Award for outstanding achievement in Acoustics/Facility Design, including 2012 for NY’s Jungle City. WSDG maintains offices in NY, SF, Miami, Buenos Aires, Belo Horizonte, Basel, Beijing, Barcelona, Mexico City and Mumbai.

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BERKLEE COLLEGE OF MUSIC 160 MASS COMPLEX APPROACHING COMPLETION

BOSTON: 160 Massachusetts Avenue, the Berklee College of Music’s stunning new $100 million, sixteen-story, mixed-use building, is approaching completion. With initial openings planned for January 2014, and full occupancy scheduled for Spring 2014, the 155,000 square-foot tower represents a significant expansion for Berklee. It is also the first ground-up building in the school’s 66-year history. Distinguished by dramatic floor-to-ceiling glass walls, the sprawling music recording/education facility will house eight Walters-Storyk Design Group studios and a live room scaled to host a 50-piece orchestra.

WSDG Partner Sergio Molho, reports “The complex encompasses technical suites, classrooms, practice, ensemble and community rooms, a film dubbing theater and, a unique, three-story 4000 square foot, 400 seat, dual purpose, auditorium/dining hall. Designed by award-winning architects William Rawn Associates, the building will also serve as a residence for the entire 370-member freshman class. This has been one of the most ambitious projects of our 40 year+ company history,” Molho adds, “In addition to an invaluable contribution by our NY-based Sr. Project Manager Romina Larregina, it has engaged the talents and resources of each of our international offices, and virtually every one of our 50+ team members. It will be an extraordinary way to begin the New Year.”

One of the largest educational studio facilities built in the U.S. this year; the 18,000 SF recording/education complex at 160 Mass. offers students a massive battery of production, post-production and recording technology. Each of the four Production Control Suites is equipped with Genelec 8050A Speakers, MOTU MIDI Express 128, TC Electronics 6000 Remote CPUs, Ephonix MC Control, Akai MPK-61, Crown D75 Cu Amplifiers and a comprehensive collection of outboard gear and software programs. Tech Lab features include: Edirol UM-ONE, Euphonix MC Mix, Dangerous Music ST/ST Dynaudio AIR 15. The Central Machine Room incorporates a Dub Stage Digital Console Computer DF66; a Dub Stage Analog I/O AM713/MA703 console; a Dub Stage Console Sonic Wall Router and a host of high-end technology. The Mastering/Critical Listening Lab is outfitted with Euphonix MC Control, ATC SMC 150 ASL, Lipinski 707 Speakers, JL Audio Subwoofer F113 and Manley Mastering Backbone.

WSDG has a long-standing relationship with Berklee. John Storyk developed the school’s signature studio design course. He is also an adjunct professor, and lectures frequently to Berklee College music production and engineering students. This on-going connectivity with both faculty and students, played a significant role in the design program for 160 Mass. The most advanced predictive acoustic modeling software was engaged in the initial development stage, and the latest acoustical and technical innovations have been incorporated in every facet of the design to insure the highest degree of future-proofing for these studios and teaching labs.

For an overview on Berklee’s 160 Mass complex please visit: http://www.berklee.edu/Berklee160

For video tours visit: http://www.youtube.com/watch?v=Fu_iAWHH8Ho and http://www.youtube.com/watch?v=qo4oaw2ArxY&feature=youtu.be

Photo: Rendering of Berklee College of Music 160 Mass.

http://i41.tinypic.com/2e65uab.jpg

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Walters-Storyk Design Group has designed over 3000 media production facilities in the U.S., Europe, the Far East and Latin America. WSDG credits range from the original Jimi Hendrix Electric Lady Studio in Greenwich Village to NYC’s Jazz At Lincoln Center performance complex, broadcast facilities for The Food Network, CBS and WNET, over twenty teaching studios for The Art Institutes around the US, and corporate clients such as Hoffman La Roche. Recent credits include Jungle City, NY’s major new destination studio; private studios for Green Day, Jay-Z, Timbaland’s Tim Mosley, film composer Carter Burwell, Aerosmith, Bruce Springsteen and Alicia Keys. WSDG principals John Storyk (adjunct professor, Berklee College of Music,) Beth Walters, Sergio Molho and Dirk Noy lecture frequently at universities and industry events, and contribute regularly to industry publications. WSDG has collaborated with such noted architects as: Frank O. Ghery (Novartis Campus,) Rafael Vignoly (Jazz at Lincoln Center,) Norman Foster (El Aleph,) Oscar Niemeyer (CAMG,) Phillipe Stark (Faena Hotel,) Grimshaw (Zurich Airport,) and Santiago Calatrava (Berklee Valencia.) WSDG is a seven-time winner of the prestigious TEC Award for outstanding achievement in Acoustics/Facility Design, including 2012 for NY’s Jungle City. WSDG maintains offices in NY, SF, Miami, Buenos Aires, Belo Horizonte, Basel, Beijing, Barcelona, Mexico City and Mumbai.

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GROWING SONNOX AAX COLLECTION SPARKS 40% DISCOUNT OFFER

OXFORD, UK: Beginning on Oct. 15th and running through the pre-Christmas shopping period until November 30, Sonnox will offer a substantial 40% discount on all plug-ins and bundles (excluding Codec Toolbox, GML Option.)

“We’ll shortly be releasing the next entry in our growing collection of 64-bit AAX plug-ins,” reveals Sonnox Sales & Marketing Manager, Nathan Eames. “The Oxford Reverb has been on many Pro Tools users’ wish lists for Pro Tools 11 compatibility, so we’re delighted to be releasing an AAX version in the coming weeks. Now is an opportune time to buy Sonnox AAX plug-ins, as we’re currently running our biggest promotion to date,” Eames adds.

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Photo: Sonnox offers a 40% discount on plug-ins and bundles Oct. 15 – Nov. 30, 2013

For detailed information on Sonnox Oxford Plug-ins please visit: www.sonnox.com

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The Radio magazine The Wire provides information from manufacturers and associations about industry news, products, technology and business announcements. The information shown here is posted by companies and their representatives and are not edited or previewed by the Radio magazine staff. The content providers are solely responsible for the content of their posts. If you would like your company's news and information to appear here, contact us.

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