Archive by PR Guy

Audio-Technica Endorser Jim Brickman Tapes Session for Long-Running Radio Show at Audio-Technica’s Stow, Ohio Headquarters

STOW, OH, August 16, 2012 — Audio-Technica, a leading innovator in transducer technology currently celebrating “50 Years of Passionate Listening,” was proud to recently host A-T endorser Jim Brickman as he recorded segments for his radio show Your Weekend with Jim Brickman, currently celebrating its 15th year as a syndicated hit, at Audio-Technica’s studio at their Stow, Ohio headquarters on August 3, 2012. A-T products used during the session included the AT4047/SV Cardioid Condenser Microphones and ATH-M50 Professional Studio Monitor Headphones.

About Jim Brickman
Jim Brickman has revolutionized the sound of solo piano with his pop-style instrumentals and star-studded vocal collaborations. A native of Cleveland, Jim Brickman began playing piano at the age of five and studied music at the prestigious Cleveland Institute of Music. Since the release of his debut album No Words in 1994, Jim Brickman’s romantic piano sound has made him the best-selling solo piano artist of our time. He has established a reputation for his collaborations with many gifted musical artists: Lady Antebellum, Martina McBride, Kenny Loggins, Michael W. Smith, Carly Simon, Herb Alpert, Collin Raye, Michael Bolton, Donny Osmond, and Olivia Newton-John. His signature style has brought him six Gold and Platinum albums, 30 charted adult radio hits, and two GRAMMY® nominations. He recently tied for most Number One albums on Billboard’s New Age chart, and he currently holds four of its Top 10 spots. Catch Jim Brickman On A Winter’s Night touring this holiday season. For a complete list of tour dates and details visit jimbrickman.com.

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Auralex® Now Shipping UtiliTek™ Sound Absorbent Panels

— Based on Auralex®’s popular ProPanel series, UtiliTek™ panels offer contractors and system integrators a cost-effective solution in acoustical control —

INDIANAPOLIS, IN, August 13, 2012 – Auralex® Acoustics, Inc., the world’s leading brand of acoustical treatments and soon to celebrate its 35th anniversary, is now shipping its UtiliTek™ sound absorbers. Designed based on input from leading contractors and system integrators, the UtiliTek panels are similar in function, performance and design to Auralex’s acclaimed ProPanel series, but at an even more attractive price point that still yields top-notch aesthetics and performance. UtiliTek panels are fabric covered, acoustically absorptive panels designed to reduce unwanted room reflections and reverberation, providing a more accurate and articulate listening experience. UtiliTek panels are highly effective and lightweight, are composed of Class A fire-rated materials and feature a recycled absorbent core.

UtiliTek is available in four thicknesses and two edge profiles. The beveled-edge style is available in 2′x2′x1″, 2′x4′x1″ and 2′x4′x2″ sizes. The square-edge style is available in a 2′x4′x3″ size that is perfect for corner mounting between two walls or across wall/ceiling junctures for moderate low-frequency control.

“As part of our ongoing commitment to the sound contracting/fixed installation market sectors, we wanted to offer solutions for contractors working with the tighter budgets that are common in today’s economy,” stated Eric Smith, Auralex Founder and President. “UtiliTek panels can be employed in a wide variety of installations, including clubs, live performance venues, restaurants/bars, houses of worship, corporate, municipal and residential installations.”

For more information, please visit www.auralex.com.

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Genelec Unveils SpeakerAngle App for iOS Devices

— New app allows users to correctly configure and match the angling of stereo or surround-sound speaker systems —

NATICK, MA, August 8, 2012 — Genelec, the world’s longstanding pioneer in active monitoring, is proud to present the SpeakerAngle app for iOS devices, the first digital tool which allows anyone to correctly set and match the angling (“toe-in”) of both stereo and 7.1 surround sound speakers, helping to ensure optimum audio fidelity. Easy and intuitive to use, SpeakerAngle was co-developed by Genelec and AudioApps (a new mobile apps company) and is compatible with iPhone 4 and later, iPad 2 and later and iPhone Touch 4th Generation and later. SpeakerAngle is available now at the iTunes App Store (http://itunes.apple.com/us/app/speakerangle/id549033688?ls=1&mt=8), at a price of just 99 cents.

In the app, dedicated onscreen speaker icons move as the actual speaker is rotated, while number boxes below each speaker icon continuously display the angle of the speaker. The number boxes also change color to let users know when their speaker is angled within industry recommendations, and when it is angled to the same degree as the other one in the pair (i.e. left and right in stereo systems; front left / front right, rear left / rear right and side left / side right in 7.1 surround systems). Detailed information screens provide a tutorial on speaker angling, as well as step-by-step instructions for using SpeakerAngle.

“The new Genelec SpeakerAngle app is a convenient and intuitive way to quickly set and confirm the angle of your speakers in your listening environment,” stated Will Eggleston, Genelec USA Marketing Director. “This is a perfect tool for home theater owners, recording engineers, system installers and anyone else working to get optimum sound from any loudspeaker system. The possibilities are exciting, and we look forward to audio enthusiasts everywhere putting it to good use.”

To use SpeakerAngle, simply select the desired mode of operation (Stereo or Surround), then place your iPhone, iPad or iPod Touch on top of the speaker your want to angle. Set the speaker so that it is facing straight towards you, then touch the corresponding speaker icon so that it lights up. Next, touch the icon’s number box to let SpeakerAngle know that the selected speaker is currently at “zero-axis.” Now physically rotate the speaker inwards (that is, towards the listening position). The selected speaker icon will move accordingly, and the number box below it will display the degree to which the speaker is angled. When the speaker is angled within the industry recommendation of 20 degrees to 45 degrees, the number box changes color, from red to green. When you touch the speaker icon once again (or select any other speaker icon), the number box changes color to orange, and “freezes” the currently displayed angle. Next, touch the paired speaker icon (for example, the right speaker in a stereo system if you have just angled the left speaker). Pick up your iPhone, iPad or iPod Touch and place it on top of that speaker, then touch the number box below the speaker icon. Physically rotate the speaker inwards until the number box changes color to yellow, indicating that this speaker is now angled to the same degree as the first one. To continue experimenting with different speaker angles, you can start from scratch at any time by pressing SpeakerAngle’s RESET button.

For more information, please visit www.genelecusa.com/.

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Audio-Technica U.S. Appoints Javier Tiburcio as Training & Sales Support Specialist for Mexico and Central America

STOW, OH, August 8, 2012 — Audio-Technica U.S. announces the appointment of Javier Tiburcio as Training & Sales Support Specialist for the territories of Mexico and Central America. He will be responsible for providing product training and sales support to Audio-Technica distributors and customers in Mexico, Central America and South America, as he works as part of the team to grow the A-T brand and increase sales within these regions. The announcement was made by Philip Cajka, Audio-Technica U.S. President and CEO, and reflects A-T’s commitment to ongoing growth in the Latin American market.

Tiburcio has extensive and broad experience in microphone sales and training. A native of Acapulco, he has lived and worked his entire career in Mexico, and will continue to be based there. His previous positions at Hermes Music and Grupo Imis have included sales and marketing responsibilities for the A-T brand in Mexico.

An experienced musician and audio engineer, Tiburcio studied music at the School of SUTUM, and digital audio and audio for broadcasting at CECAT, gaining expertise in microphone placement for live sound and recording. He has visited music industry dealers throughout Mexico and conducted clinics and training seminars at a variety of music expos with musicians like Moderatto Drummer Elohim Corona.

“Javier is a tremendous asset for us to expand our sales and training strategies in Mexico, Central America and South America,” said Cajka. “He comes to Audio-Technica with a wealth of experience, and we look forward to all of the great things we can accomplish together.”

For more information, please visit www.audio-technica.com.

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The Recording Academy® Producers & Engineers Wing® Focuses On Sound Quality at Recent Events

SANTA MONICA, Calif. (August 7, 2012) — As part of its ongoing mission to promote both the highest sound quality and the overall art and craft of recorded music, The Recording Academy® Producers & Engineers Wing® has been particularly visible lately, hosting several events highlighting industry leaders and sharing their thoughts on the current state of recorded music sound quality and its related issues and challenges.

On June 16, in San Antonio, the P&E Wing and The Recording Academy Texas Chapter hosted “Quality Audio – The Future Is Now,” featuring GRAMMY® award-winning engineer Chuck Ainlay (Miranda Lambert, Mark Knopfler, Lionel Richie). As part of the GRAMMY GPS: Texas Summer Speaker Series, this event offered members an up-close-and-personal opportunity with Ainlay, who discussed the current and future state of audio quality. Recently, Ainlay opined on the state of high-resolution audio in today’s music industry: “Mastered for iTunes, HD Tracks and premier headphones are all new consumer indications that there is a demand for high-resolution audio. We have to stop thinking that just because people have been listening on ear buds to low-res downloads, that is the way it will always be. The music we record today must exceed the resolution of tomorrow.”

A highlight of GRAMMY FutureNow, a day-long conference held on June 23 at the Broad Stage in Santa Monica, Calif., produced by The Recording Academy Los Angeles Chapter, was a presentation led by GRAMMY-winning engineer Andrew Scheps (Adele, Linkin Park, Red Hot Chili Peppers). Titled “Lost in Translation,” the presentation guided the audience through an auditory experience examining the difference between an artist’s mastered track and different consumer formats including vinyl, CD, MP3, AAC and streaming. A breakout session followed during which a standing-room-only crowd got more “ears-on” time with different formats and participated in a question-and-answer session.

On June 27, P&E Wing members and their guests spent a perfect summer evening at the idyllic Conway Recording Studios in Los Angeles for “From Mic To Mix” with Nathaniel Kunkel, presented by Harman brands AKG, JBL and Lexicon. Following an outdoor reception with eco-friendly cocktails by VeeV, guests filled Studio C for welcome remarks by P&E Wing Senior Executive Director Maureen Droney, P&E Wing Co-Chair Mike Clink, Conway Studios Owner Buddy Brundo and JBL’s Director of Marketing, Recording & Broadcast, Peter Chaikin. The main event featured two-time GRAMMY-winning engineer Kunkel manning the board in Studio C’s 5.1 surround-outfitted control room. Attendees observed as he live-mixed two sets by singer/songwriter Elaine Faye, who performed on stage in Studio C’s live room with her five-member band. The live room was also stocked with Aviom listening stations featuring AKG headphones, while Studio B housed Lexicon plug-in demos and offered the opportunity to be interviewed on camera for an upcoming Lexicon documentary.

On July 12 the P&E Wing and The Recording Academy Washington D.C. Chapter presented an evening with George Massenburg at Omega Recording Studios in Rockville, Maryland. Massenburg, the inventor of the parametric equalizer and currently an associate professor of sound recording at Schulich School of Music at McGill University, is a GRAMMY and Technical GRAMMY® Award-winning producer/engineer whose credits include Linda Ronstadt, Earth Wind & Fire and Little Feat. His presentation, titled “Adapting To Sustaining Technology Without Selling Your Soul” delved into the transformative nature of music listening and asserted that the music industry is entering a new period where increased bandwidth and other innovations open the door for new appreciation of excellence in audio.

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Auralex® Now Shipping QuadFusor™ Sound Diffusor

— Versatile and affordable, the Class A QuadFusor™ mates four of Auralex®’s MiniFusors in a 2-foot-by-2-foot array that’s perfect for ceiling or wall mounting —

INDIANAPOLIS, IN, August 6, 2012 – Auralex® Acoustics, Inc., the world’s leading brand of acoustical treatments and soon to celebrate its 35th anniversary, is now shipping the QuadFusor™ Sound Diffusor. Made from the same Class A flame retardant molded thermoplastic as Auralex’s acclaimed T’Fusor™, the QuadFusor combines four of the company’s MiniFusors™ and arrays them in an attractive 2-foot-by-2-foot pattern. This Class A fire-rated acoustical diffusor is suitable for commercial spaces and can be dropped into a ceiling grid or mounted to a wall or ceiling.

Versatile and affordable, the QuadFusor offers a rare combination of great performance, Class A flame retardancy, stellar appearance and competitive pricing. The QuadFusor’s surface-variable design includes a proprietary ledge and rear cavity that accommodate the insertion of a rigid substrate such as Auralex PlatFoam™ or acoustical fiberglass, thus improving the device’s diffusion characteristics and adding significant low-frequency trapping. The QuadFusor can easily be installed in new or existing construction. The QuadFusor is Auralex’s latest addition to their complete line of acoustical treatment solutions, perfect for contractors and system integrators at any budgetary level.

For more information, please visit www.auralex.com.

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GUITAR CENTER OPENS NEW BRAINTREE, MASSACHUSETTS STORE

— 232nd Guitar Center location features on-site lessons and repair services, along with GC’s vast inventory selection —

Westlake Village, CA (August 2, 2012) – On the evening of Thursday, July 26, 2012, Guitar Center held the grand opening of its new location in Braintree, Massachusetts, located at 255 Grossman Dr., Braintree, MA 02184. Guitar Center Braintree is Guitar Center’s 232nd retail location.

Guitar Center Braintree’s grand opening introduced customers to a vast selection of products and a dedicated staff with unparalleled musical knowledge and experience. To celebrate the store opening, Guitar Center hosted a Grand Opening Weekend celebration featuring exclusive savings, gear giveaways and free events catered to local musicians. The grand opening events will also include a free performance and workshops throughout the next two months.

Upcoming events:
Friday, August 10: Guitar Workshop with Yogi Lonich (guitarist for Chris Cornell, Fuel) (7:00pm)
Tuesday, August 22: Drum Workshop with Jeff Friedl (Filter/A Perfect Circle/Devo/Ashes Divide/Puscifer) (7:00pm)

Guitar Center’s newest Braintree location features showrooms equipped with the latest products for musicians — from guitars, amplifiers, percussion instruments and keyboards to live sound, DJ, lighting and recording equipment. The new store features Guitar Center Studios, an in-house, state-of-the-art lesson facility, which is creating unrivalled opportunities for Braintree musicians of all ages and skill levels. Guitar Center Studios provides music lessons from beginner to advanced featuring certified instructors teaching world-class curriculum as well as one-on-one courses on Pro Tools, Logic Pro and GarageBand. Guitar Center Studios is now the most modern and affordable lessons facility in the area. Guitar Center Braintree also features GC Garage, Guitar Center’s on site guitar repair service.

As part of Guitar Center’s initiatives designed to educate and inspire artists nationwide, Guitar Center Braintree will offer unique opportunities for musicians to craft their skills, maintain their instruments and experience many other aspects of the music industry first-hand. Musicians interested in learning about the industry will be able to come to the store to interact with and pick the brains of several industry leaders. Braintree shoppers are also able to enjoy Guitar Center’s new multi-channel “endless aisle,” which includes multiple combinations of product options to conveniently choose from. Not only does the “endless aisle” include the Braintree store’s extensive inventory, but it also provides easy access to $400 million in new and used inventory located in hundreds of GC stores and warehouses across the nation. Customers have the ability to combine a myriad of in-store, online and phone options to purchase music equipment from anywhere they may be, allowing for a personalized and convenient shopping experience.

In addition to special programs at the new Braintree store, Guitar Center offers nationwide programs designed to spearhead creativity and highlight the nation’s most promising undiscovered talent. Braintree residents will now be able to participate in these ongoing national events from their hometown:

Guitar Center On-Stage is an annual competition that provides unsigned artists the chance to open for established artists such as Motley Crüe, KISS and Jane’s Addiction.

Guitar Center Singer-Songwriter is an artist discovery program which aims to find the nation’s best unsigned singer-songwriter. The winner receives a career-altering prize package including recording 3 songs with accomplished GRAMMY® Award-winning Producer John Shanks, recording time at Converse Rubber Tracks studio and $10,000 cash.

Guitar Center’s Battle of the Blues is a nationwide amateur guitar skills competition with the goal of finding the next great undiscovered blues guitar player. This year’s winner, Jonathon “Boogie” Long, performed alongside GRAMMY-winning guitarist Warren Haynes at the Grand Finals in LA, and won an incredible prize package valued at over $50,000.

Guitar Center’s Drum-Off, entering its 24th year, is the nationwide search for the next great undiscovered drummer. Drummers from across the nation compete in the world’s largest drum competition, vying for thousands of dollars in prizes and the coveted title of Guitar Center’s Drum-Off Champion. The grand prize package is valued at nearly $50,000.

Guitar Center Braintree is open seven days a week. Store hours are 10:00 a.m. – 9:00 p.m. Monday-Friday; 10:00 a.m. – 8:00 p.m. Saturday; and 12:00 p.m. – 6:00 p.m. Sunday.

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Auralex® Now Shipping ProPAD™ Monitor Isolation Pad

— ProPAD™ is designed for decoupling monitors and reducing structural vibrations —

INDIANAPOLIS, IN, August 1, 2012 – Auralex® Acoustics, Inc., the world’s leading brand of acoustical treatments and soon to celebrate its 35th anniversary, is now shipping its new ProPAD™ Monitor Isolation Pad, the latest product in its ISO (Instant Sound Optimizer) line. The ProPAD is a premium-performance variant on Auralex’s popular MoPAD™. Compared to the MoPAD, ProPAD has increased durability and structural integrity, and provides superior isolation from the vibrations and resonant energy created by studio monitors. The ProPAD prevents this energy from being transmitted into the supporting furniture, which would greatly color the monitors’ sound and degrade their imaging.

The ProPAD is sold in stereo pairs and is designed to work with nearfield monitors employing up to 8″ woofers. ProPAD’s updated design features a 0.75″ layer of laminated black MDF covered with a thick layer of Auralex’s proprietary IsoPuck™ isolation material, which is made of recycled rubber. Six stick-on feet, also made from IsoPuck material, are supplied for flat or angled applications.

The ProPAD is the perfect solution for decoupling monitors and reducing structural vibration in all manner of sound-critical spaces, including recording studios, post-production/edit suites, mobile recording facilities, hi-fi listening rooms, home theaters or anywhere a monitor/speaker isolation platform is needed to improve sonic purity.

For more information, please visit www.auralex.com.

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GUITAR CENTER ANNOUNCES NEW BOSTON STORE LOCATION, COMING FALL 2012

— Designed to cater to the Berklee College of Music and Boston’s diverse musical community, the new Massachusetts Avenue location will augment GC’s successful Boylston Street store while offering unique product options —

Westlake Village, CA (July 30, 2012) – Guitar Center, Inc. is pleased to announce that a new Guitar Center store is set to open this fall, right in the heart of Boston’s Back Bay music education community. Guitar Center has leased the former Daddy’s Junkie Music storefront at 165 Massachusetts Avenue (between Haviland St & S. Germain St), Boston, MA 02115, right across the street from the prestigious Berklee College of Music. This 6,300-square-foot retail environment will be designed to cater to the challenging academic needs of today’s music student, while providing new services to the Boston music community. It will carry a wide assortment of musical accessories and specialized instruments that will enable students and consumers to quickly purchase those “high demand” items at a friendly price point.

“We are excited to move into the heart of the Berklee College of Music campus and near other fine institutions such as New England Conservatory and Boston Conservatory. We look forward to serving such a world class music community,” says Gene Joly, Executive VP of Guitar Center stores. “As a Berklee College of Music alum and former member of the Board of Trustees, I have a feel for the specialized needs of modern music students and faculty. We are committed to tailoring our product and service offerings at our Mass. Ave. location to the needs of this community.”

Guitar Center Massachusetts Avenue will be the ultimate accessories store, with saxophone reeds to upright bass rosin, boutique guitar pedals to hand hammered cymbals, while offering instruments never before carried at neighborhood Guitar Center locations. This storefront will not only have a full time guitar technician as part of GC Garage – Guitar Center’s on-site guitar/stringed instrument repair facility – to better serve stringed clients, but it will also house a full-line rental department, catering to the various rental needs of local musicians, live music venues, houses of worship, hotels and the theater district. Since the new store will only be five blocks away from the already successful Guitar Center location on Boylston Street, the new store is meant to complement and augment the existing GC, providing a richer and more complete shopping experience.

To spearhead this large endeavor, Guitar Center is also proud to announce Berklee College of Music alum Hirsh Gardner as the project manager. Hirsh is charged with developing this new Guitar Center concept, and, ultimately, to be its store manager. This is a homecoming for Hirsh, as he was the Daddy’s Junky Music store General Manager of this same location for the last ten years of his successful thirty-year plus career in the music instrument industry. Perhaps no one is better suited for this task than Hirsh, who spent many years developing caring and proven relationships with the Berklee College of Music faculty and staff. “I have always felt that being an educator is the key to being successful in our hi-tech music retail environment,” says Gardner. “We served the community on Mass Ave. by educating musicians, students and pros alike, in our fields of expertise. This allowed them to make choices in their purchases that helped further their careers – simply put, we helped people make music. I am thrilled to be here with the great folks at Guitar Center and look forward to contributing again to the musical needs of the Boston music community.”

Berklee College of Music students will also be able to enjoy Guitar Center’s new multi-channel “endless aisle,” which includes multiple combinations of product options to conveniently choose from. Not only does the “endless aisle” include Boston inventory, but it also provides easy access to $400 million in new and used inventory located in hundreds of stores and warehouses across the nation. Customers have the ability to combine a variety of in-store, online and phone options to purchase music equipment from anywhere they may be, allowing for a personalized and convenient shopping experience.

In addition to special programs at the new store, Guitar Center offers nationwide programs designed to highlight the nation’s most promising undiscovered talent, support the global music community and provide musicians with opportunities to get their music heard. Guitar Center’s commitment to unsigned artists runs deep with a full calendar year of diverse programs aimed to enable musicians by providing the opportunity and exposure they need to be successful. Berklee College of Music residents will now be able to participate in these ongoing national events from their hometown:

• Guitar Center On-Stage is an annual competition that provides unsigned artists the chance to open for established artists such as Motley Crue, KISS and Jane’s Addiction.

• Guitar Center Singer-Songwriter is an artist discovery program which aims to find the nation’s best unsigned singer-songwriter. The winner receives a career-altering prize package including recording 3 songs with accomplished GRAMMY® Award-winning Producer John Shanks, recording time at Converse Rubber Tracks studio and $10,000 cash.

• Guitar Center’s Battle of the Blues is a nationwide amateur guitar skills competition with the goal of finding the next great undiscovered blues guitar player. This year’s winner, Jonathon “Boogie” Long, performed alongside GRAMMY-winning guitarist Warren Haynes at the Grand Finals in LA, and won an incredible prize package valued at over $50,000.

• Guitar Center’s Drum-Off, entering its 24th year, is the nationwide search for the next great undiscovered drummer. Drummers from across the nation compete in the world’s largest drum competition, vying for thousands of dollars in prizes and the coveted title of Guitar Center’s Drum-Off Champion. The grand prize package is valued at nearly $50,000.

For more information, please visit www.guitarcenter.com.

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GUITAR CENTER OPENS NEW SAN MATEO, CALIFORNIA STORE

— 231st Guitar Center location features on-site lessons and repair services, along with GC’s vast inventory selection —

Westlake Village, CA (July 25, 2012) – On the evening of Thursday, July 12, 2012, Guitar Center held the grand opening of its new location in San Mateo, California, located at 53A W. Hillsdale Blvd., San Mateo, CA 94403. Guitar Center San Mateo is Guitar Center’s 231st retail location.

Guitar Center San Mateo’s grand opening introduced customers to a vast selection of products and a dedicated staff with unparalleled musical knowledge and experience. To celebrate the store opening, Guitar Center hosted a Grand Opening Weekend celebration featuring exclusive savings, gear giveaways and free events catered to local musicians. The grand opening events also included a free performance, in addition to ongoing workshops throughout the next two months.

Guitar Center’s newest San Mateo location features showrooms equipped with the latest products for musicians – from guitars, amplifiers, percussion instruments and keyboards to live sound, DJ, lighting and recording equipment. The new store features Guitar Center Studios, an in-house, state-of-the-art lesson facility, which is creating unrivalled opportunities for San Mateo musicians of all ages and skill levels. Guitar Center Studios provides music lessons from beginner to advanced featuring certified instructors teaching world-class curriculum as well as one-on-one courses on Pro Tools, Logic Pro and GarageBand. Guitar Center Studios is now the most modern and affordable lessons facility in the area. Guitar Center San Mateo also features GC Garage, Guitar Center’s on-site guitar repair service.

As part of Guitar Center’s initiatives designed to educate and inspire artists nationwide, Guitar Center San Mateo is offering unique opportunities for musicians to craft their skills, maintain their instruments and experience many other aspects of the music industry first-hand. Musicians interested in learning about the industry will be able to come to the store to interact with and pick the brains of several industry leaders.

San Mateo shoppers are also able to enjoy Guitar Center’s new multi-channel “endless aisle,” which includes multiple combinations of product options to conveniently choose from. Not only does the “endless aisle” include San Mateo inventory, but it also provides easy access to $400 million in new and used inventory located in hundreds of stores and warehouses across the nation. Customers have the ability to combine a myriad of in-store, online and phone options to purchase music equipment from anywhere they may be, allowing for a personalized and convenient shopping experience.

In addition to special programs at the new San Mateo store, Guitar Center offers nationwide programs designed to spearhead creativity and highlight the nation’s most promising undiscovered talent. San Mateo residents will now be able to participate in these ongoing national events from their hometown:

Guitar Center On-Stage is an annual competition that provides unsigned artists the chance to open for established artists such as Motley Crüe, KISS and Jane’s Addiction.
Guitar Center Singer-Songwriter is an artist discovery program that aims to find the nation’s best unsigned singer-songwriter. The winner receives a career-altering prize package including recording 3 songs with accomplished GRAMMY® Award-winning Producer John Shanks, recording time at Converse Rubber Tracks studio and $10,000 cash.
Guitar Center’s Battle of the Blues is a nationwide amateur guitar skills competition with the goal of finding the next great undiscovered blues guitar player. This year’s winner, Jonathon “Boogie” Long, performed alongside GRAMMY-winning guitarist Warren Haynes at the Grand Finals in LA, and won an incredible prize package valued at over $50,000.
Guitar Center’s Drum-Off, entering its 24th year, is the nationwide search for the next great undiscovered drummer. Drummers from across the nation compete in the world’s largest drum competition, vying for thousands of dollars in prizes and the coveted title of Guitar Center’s Drum-Off Champion. The grand prize package is valued at nearly $50,000.

Guitar Center San Mateo is open seven days a week. Store hours are 10:00 a.m. – 9:00 p.m. Monday-Friday; 10:00 a.m. – 8:00 p.m. Saturday; and 11:00 a.m. – 6:00 p.m. Sunday.

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