Archive of the The Wire Category

Auralex Unveils New ProMAX Panels at Winter NAMM 2012

Stand-Mounted StudioFoam Absorbers Offer Convenient, Portable Solution
ANAHEIM, CA, JANUARY 4, 2012 — Auralex Acoustics, Inc., the industry leader in innovative sound control solutions, officially introduces its new ProMAX Panels — stand-mounted, portable StudioFoam absorbers — at Winter NAMM 2012 (Hall A, Booth 6798).

Auralex’s new ProMAX panels are designed as a portable, lightweight, yet highly effective absorption treatment for such run-and-gun recording and performance applications as studio rentals, live events and temporary recording. They can be used in any location where mounting acoustical treatments to the wall are not possible or ideal.

The flexible absorption panels are simple to set up and transport and easily assembled and disassembled for convenient storage. Their lightweight and flexible design makes them ideal portable absorbers, as they can be moved easily and positioned to reduce audible reflections in any recording or listening environment.

Auralex ProMAX Panels can also be grouped together to form a portable vocal booth on the fly. They can also be positioned around a drum kit to “tune” room sounds in recordings and live performance venues. Able to be extended up to eight feet high, Auralex ProMAX Panels feature an adjustable contour for precision positioning.

“Based on the success of our MAX-Wall Mobile Acoustical Environment, we are proud to present this cost-effective portable absorption solution to the NAMM market,” says Eric Smith, founder and president of Auralex Acoustics. “As an extremely flexible acoustical solution, the ProMax is ideal for musicians and on-the-go recording applications.”

About Auralex Acoustics, Inc.
Located in Indianapolis, Auralex Acoustics was founded in 1977 with a mission to provide top-performing acoustical treatment products at the best value. Since then, thousands of satisfied Auralex customers have experienced improved acoustics, expert advice and exceptional customer service. Auralex products enjoy widespread use among prominent artists, producers, engineers, corporations, celebrities and government agencies.

Auralex Acoustics has become the industry leader in innovative sound control solutions and continues to enjoy rapid growth through an international network of authorized dealers. Visit the Auralex Web site at www.auralex.com. Auralex can be reached via email at auralexinfo@auralex.com or by calling 1-800-959-3343.

Lowell Highlights Rack and Wall-Mount Storage Solutions with New Product Videos

— Lowell supports dealers and installers with short tutorial clips —

Lowell Manufacturing Company, a Pacific, Missouri-based manufacturer of professional AV Products for over 60 years, has updated its YouTube channel (http://www.youtube.com/user/lowellmfg) with two new product videos. These short clips, highlighting rack and wall-mount storage solutions, were produced as a resource for customers, consultants, installers and end users, demonstrating the products’ construction and features. more

Recording Academy Producers and Engineers Wing Presents Fifth Annual Grammy Week Event Honoring Music Producer and Executive Jimmy Iovine

Event Will Highlight Sound Quality and Pay Homage to Chair of Interscope Geffen A&M Records and Beats Electronics at The Village Recording Studios in Los Angeles on Feb. 8, 2012

SANTA MONICA, Calif. (December 22, 2011) — The Producers & Engineers Wing® of The Recording Academy® will celebrate its fifth annual GRAMMY® Week event honoring legendary music producer and entrepreneur Jimmy Iovine for his commitment to excellence and ongoing support for the art and craft of recorded music. The event will be held on Wednesday, Feb. 8, 2012, at The Village Recording Studios in Los Angeles, and Bono and Dr. Dre will serve as honorary event co-chairs. GRAMMY Week culminates with the 54th Annual GRAMMY Awards® on Sunday, Feb. 12, 2012, airing live on the CBS Television Network, at 8 p.m. ET/PT. (www.grammy.com)

“The work of the Producers & Engineers Wing is essential to ensure that the importance of sound quality and the integrity of recorded music continue to be acknowledged and preserved in our evolving landscape,” said Neil Portnow, President/CEO of The Recording Academy. “This year we pay tribute to an industry leader, Jimmy Iovine, who has made an indelible impact as a recording engineer, producer, founder of Interscope Records, and now entrepreneur focused on audio quality. As we continue to highlight those who work ‘behind the glass,’ we are very pleased this year to celebrate someone of Jimmy’s stature who is so dedicated to this important cause.” more

Guitar Center Opens 224th Store in New York Metro

— Company caps year of strong growth as it opens its tenth store in 2011 —

— Guitar Center’s new Ridge Hill location features on-site guitar repair services —

Westlake Village, CA (December 20, 2011) – On December 15, 2011, Guitar Center opened its newest retail location, Guitar Center Ridge Hill, at 214 Market Street, Yonkers, New York. The store’s opening caps off a strong year of growth for the nation’s largest instrument retailer, as the Yonkers location is its 10th new store opened this year and its 224th store overall. The Ridge Hill store brings vast product selection, along with the unparalleled knowledge and experience of its dedicated staff, to the Yonkers area. To celebrate the opening, Guitar Center hosted a Grand Opening Weekend featuring exclusive savings, gear giveaways and free events tailored to local musicians.

Gene Joly, Guitar Center Executive VP of Stores, stated, “The New York City Metro area is one of the most important music markets we serve. With the addition of our Yonkers location, musicians from Westchester County and beyond will now have easier access to Guitar Center’s vast assortment of new and used gear at great prices. Like all previous locations we’ve opened in 2011, GC Ridge Hill reflects a number of new design and merchandising principles including a more open layout that makes categories such as live sound, recording and keyboards more accessible to our customers.”

GC’s Ridge Hill location features well-equipped showrooms with the latest products for the musician, from guitars, amplifiers, percussion instruments and keyboards to live sound, DJ, lighting and recording equipment. In addition to special Grand Opening Weekend programming, early shoppers also enjoyed exclusive savings throughout opening weekend with deals that included guitar and drum essentials at significant discounts. more

Guitar Center Opens 223rd Store in Orange, CA

— Company opens its ninth store in 2011 with special savings and events —

— Guitar Center’s new Block at Orange location features on-site lessons and guitar repair services —

Westlake Village, CA (December 6, 2011) – On December 1, 2011, Guitar Center opened its newest retail location, at 20 City Boulevard West, Orange, California. The store’s opening brings vast product selection, along with the unparalleled knowledge and experience of its dedicated staff, to the Orange area. Guitar Center Block at Orange also features Guitar Center Studios, an embedded lesson and rehearsal facility. To celebrate the opening, Guitar Center hosted a Grand Opening Weekend featuring exclusive savings, gear giveaways and free events tailored to local musicians.

Guitar Center’s latest location features fully stocked showrooms with the latest products for the musician, from guitars, amplifiers, percussion instruments and keyboards to live sound, DJ, lighting and recording equipment. In addition to special Grand Opening Weekend programming, early shoppers also enjoyed exclusive savings throughout opening weekend with deals that included guitar and drum essentials at significant discounts. more

“Hulu Guy” Dave Fennoy Counts on Neumann TLM 103 as Workhorse Microphone for Stellar Voiceover Work

Old Lyme, Conn., – December 20, 2011- Dave Fennoy is the “Voice of Hulu,” heard each day by 35 million viewers over the Internet. His voice is full of rasp and character, deep and instantly recognizable. To accurately capture every nuance of his voice, Fennoy is uncompromising and relies on a Neumann TLM 103 as his ‘workhorse’ microphone.

Fennoy, who began his career as a musician and then moved into broadcasting, recognized the importance of choosing the right microphone early on. Once he broke into voice acting in the early ‘90s, he noticed Neumann U 87 microphones in all the studios he was working in: “I learned that this was in fact the industry standard and that it reproduced sound very accurately,” he recalls. The other microphone he noticed was the Sennheiser MKH 416 shotgun microphone. “This was one of the favorite microphones in Los Angeles — they were being used for on-air promos at all the networks.” more

iZotope Launches Suite of iOS SDKs for Audio Effects

Offers Free iOS Programming Guide for Developers

Cambridge, MA (December 20, 2011) – iZotope, Inc., a leading innovator in digital audio signal processing, announces the release of six iOS software developer kits (SDKs) and a free guide to audio programming for iOS. “By releasing licensable SDKs and a free guide for iOS Audio development, iZotope is providing iOS developers with high-quality, easy-to-use audio effects and resources for their apps,” says Alex Westner, iZotope’s Director of Business Development. “With hundreds of thousands of applications being released into the market every month, the world of mobile development has become an extremely competitive environment. Superior audio quality is essential for distinguishing top apps from the masses.”

While iZotope has already licensed audio DSP technology to clients such as Smule for “I Am T-Pain”, Audiofile Engineering for “FiRe and FiRe 2,” and Sonoma Wire Works for “GuitarTone,” iZotope is excited to bring tools to the market for the beginner and experienced developers alike. more

AES Names Bob Moses Executive Director

NEW YORK, Tuesday, December 20, 2011: Bob Moses, longtime AES member and officer, accomplished product designer, technologist, and pro audio industry advocate, has been named Executive Director of the Audio Engineering Society. Announced today, by AES President Jan Abildgaard Pedersen, Moses will assume his new role January 1, 2012.

“An exhaustive search was undertaken for the best possible candidate for this pivotal AES position,” Jan Pedersen remarked. “Bob Moses is eminently qualified to address the multi-faceted demands of our 14,000 plus member organization. He brings enthusiasm, technical acumen, leadership and communications skills to this critical position. During his 23 years as an AES member, he has established invaluable relationships throughout our international membership. He is committed to implementing the Board of Governors’ goals of ensuring the Society’s fiscal health into the future, growing membership, and increasing value to our members and supporters. His deep appreciation for our 63-year history coupled with his eagerness to address the challenges of the future make him an ideal choice for Executive Director.” more

Antelope Audio Names Vintage King Audio “Dealer of the Year” for Pro Audio Category

Santa Monica, Calif., December 19, 2011 — Antelope Audio has named Ferndale, Michigan-based Vintage King Audio its 2011 Dealer of the Year, Pro Audio. Vintage King was recognized for its outstanding sales performance, customer support and overall product knowledge of Antelope Audio’s master clocks and digital to analog converts (DACs).

“We are pleased to present Vintage King with our Dealer of the Year award in the Professional Audio category,” commented Marcel James, Director of Sales for Antelope Audio. “Since its founding in 1988, Vintage King has been an essential resource for the pro audio community, serving the market with not only the best products but also an incredibly knowledgeable staff. In 2011, they have done a fantastic job with Antelope Audio’s products — particularly with our Trinity and 10M clocks.” more

Antelope Audio Names Sound Science Dealer of the Year in its Consumer Audio Category

Santa Monica, Calif., December 19, 2011 — Professional and audiophile gear manufacturer Antelope Audio named Castle Rock, Colorado-based Sound Science its 2011 Dealer of the Year for outstanding sales performance, customer support and overall product knowledge of its product line of digital to analog converters (DACs).

“We are pleased to recognize Sound Science as Dealer of the Year in the Consumer Audio category,” commented Marcel James, Director of Sales for Antelope Audio. “In 2011, Sound Science delivered very impressive sales results on our Zodiac product line, while introducing many music lovers to the Antelope Audio brand. We are thrilled to have Sound Science carrying our products and we are pleased to be playing an important part in their business” more

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