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Chriss Scherer Scherer has been the editor of Radio magazine since 1997. His experience in radio includes work as chief engineer at stations in Cleveland (WMMS-FM, WHK-AM, WZJM-FM, WJMO-AM...more

Archive for February 25th, 2010

The Buggles Were Wrong

I saw an item in the New York Daily News discussing MTV’s recent admission that it is not a music channel. Thanks for letting us know, MTV. It’s been this way since at least 1990.

MTV went on the wire (it’s a cable channel, so saying “on the air” sounds wrong) on Aug. 1, 1981. The first video the channel played was the Buggles’ Video Killed the Radio Star. In 1981, many thought this was a prophecy. Three decades later, we know it hasn’t come to pass.

Even with media iPods, Youtube, Pandora and many other outlets, radio is still making a mark. We’re not in the heyday of the golden oldies and boss jocks, but we’re still doing ok.

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